Wear Blue Campaign 2015

As part of Child Abuse Prevention Month 2015, I created a marketing campaign to promote Wear Blue Day on April 8. I used print materials and social media to encourage individuals and groups to send Franklin County Children Services photos of themselves wearing blue to be posted on the agency's Facebook page. This included designing a poster which was distributed to 70 organizations, creating a PowerPoint video which was posted on YouTube, the FCCS website and Facebook page. The video was viewed 374 times. As a result of the campaign the agency received 56 photos.

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Marion Thompson
Communications Specialist Columbus, OH