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Director, Marketing & Communications
World and Main
Cranbury Township, NJ
Oct 2016 - Present (8 years 2 months)
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Marketing Communications Manager
World and Main
Cranbury Township, NJ
Jan 2016 - Sep 2016 (8 months)
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Global Marketing Manager
Shipco Transport
Chatham, NJ
Jan 2014 - Jan 2016 (2 years)
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Branding, Design & Marketing Supervisor
Shipco Transport
Hoboken, NJ
Jan 2013 - Dec 2013 (11 months)
• Responsible for corporate brand and marketing for over 70 shipping and logistics offices worldwide
• Redesign, define and promote global branding strategy
• Oversee all designs aspects for the company
• Work directly with company CEO, President, VPs, Corporate Mangers and General Mangers globally
• Oversee marketing staff locally and abroad
• Lead global marketing efforts in unifying and implementing brand through email and social media marketing
• Encourage collaboration among company’s worldwide offices
• Manage marketing projects; organization and execution globally
• Develop and implement marketing strategies for business development, ensuring brand visibility
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Graphic Designer / Marketing
Shipco Transport
Hoboken, NJ
Mar 2011 - Jan 2013 (1 year 10 months)
In-house creative for Corporate Marketing Dept of shipping company; accountable for over 70 offices worldwide. Worked directly with company VPs, Corporate Mangers and General Mangers globally. Oversaw two marketing staff in Bangkok, Thailand. Worked with vendors for outsourced design work. Redesigned client-facing company informational folder, product sheets, regional office location maps. Quarterly Newsletter design and layout overhaul; Photoshop photographs; edited 20-28 pages; created print and digital versions. Designed campaigns: new and existing services, translated into HTML; e-mail and social media marketing. Managed global +40K member e-mail mailing list. Coordinated reception video for offices nationwide: created video; trained individuals in each office; coordinated with IT department and office GMs on equipment; responsible for video update and dissemination as necessary.
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Freelance Designer
Middlesex County Cultural & Heritage Commission
New Brunswick, NJ
Oct 2012 - Oct 2012
Created lecture series brochure for History of Film exhibit
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Freelance Designer
GottaGuy
Belleville, NJ
Dec 2011 - Dec 2011
Designed company brochure
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Freelance Designer
Middlesex County Cultural & Heritage Commission
New Brunswick, NJ
Nov 2011 - Nov 2011
Designed logo for the American Indian Cultural Center
Created poster, mini-posters, bookmarks for new History of Film exhibit
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Public Information
Middlesex County Cultural & Heritage Commission
New Brunswick, NJ
Dec 2008 - Mar 2011 (2 years 3 months)
Prepared museum exhibits: wrote press releases; shot, scanned and edited photographs, produced, designed and edited films; created campaigns via posters, invitations, lectures series, and brochures; interpreted historical information by editing and formatting text panels; gathered appropriate mailing lists; promotion of educational components to schools. Designed and wrote invitations, brochures, postcards and press releases for events. Promoted agency’s events via press mailing list and online calendars. Wrote articles, prepared photographs, designed layout for monthly newsletter. Created Podcast series: researched, organized, wrote script with historian; edited script, directed, edited recordings, uploaded final version on iTunes. Updated webpage monthly. Fielded incoming calls and e-mails.
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Designer
Middlesex County Commission on the Status of Women
New Brunswick, NJ
Jan 2011 - Mar 2011 (2 months)
Established campaign for first annual “Citizen of the Year“ award dinner via invitation, response card, recipient award poster, and event program
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Freelance Designer
S Squared Communications
New York, NY
Dec 2010 - Dec 2010
Created logo for new PR company
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Freelance Designer
Golden Land Concerts & Connections
New York, NY
Dec 2009 - Dec 2009
Produced banner for 2010 National Association of Performing Arts Presenters Conference