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Principal Experience Designer
San Francisco, CA
Apr 2017 - Present (7 years 7 months)
Responsible for defining and maintaining a standard of usability and visual aesthetics excellence for external clients and internal company needs alike.
— Solve design problems, devise product solutions, and iterate as necessary by making use of multiple conceptualization techniques.
— Take product concepts to final form utilizing 3D modeling and visual design software as needed, while guiding programming efforts in fulfilling UX design visions.
— Provide guidance and mentorship for fellow team members working in the Industrial + UX Design spaces.
— Devise user persona scenarios, conduct market studies and trend analysis to guide product vision.
— Advocate for fulfillment of design vision while maintaining communicative and cooperative interdepartmental relationships.
Developed the form and interface for a first-of-its-kind luxury wireless hair dryer.
— Expanded upon and defined the visual design language for said product.
— Developed wireframes and interaction flow for an associated app.
Redefined the exterior styling for an all-electric variant of the Chevy Corvette.
— Modified the interior of said car to incorporate a large infomatics screen and developed the user interface that it runs.
Developed a range of concepts for an electric vehicle charging station.
Redesigned and built the current version of the Stafl Systems website to align with modern standards.
— Contribute content writing and develop marketing materials for the company.
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Multidisciplinary Designer (Industrial/UX/UI/Visual/Interaction/Research)
San Francisco, CA
2013 - Present (11 years)
Enable clients to visualize product ideas and assist in bringing them to reality.
— Conduct user research scenarios, market studies and trend analysis to guide product vision.
— Solve design problems, devise product solutions, and iterate as necessary by making use of multiple conceptualization techniques and programs.
— Advocate for fulfillment of design vision while maintaining communicative and cooperative relationships with higher leadership, engineering and marketing personnel on a variety of company teams.
— Take product concepts to final form utilizing 3D modeling and visual design software as needed, while guiding programming efforts in fulfilling UX design visions.
— Produce and/or oversee production of visual marketing assets both static and animated via virtual and real-world photography and associated art direction techniques.
Generated various electronics assembly housing concepts and the final form for an early CRUISE Automation Sensor Cluster.
Developed the design language for, and various concepts of, a number of vehicles for a major last-mile delivery company.
— Created concept imagery to illustrate a number of relevant last-mile-delivery problems, scenarios and solutions for various company presentations.
Additionally generated solutions for:
— Vehicle exterior styling + physical interior ergonomics and styling + dashboard gauges styling and function.
— Bathroom product sculpting.
— Video game art assets and user interface concepts.
— Print media, logos, and website design for multiple companies.
— Mobile phone application interfaces.
Working with a small team of digital filmmakers, I shoot, edit and post-process (as needed) video and stills of visually engaging scenes in natural and urban settings for their use in educational programs, or to be sold online to other cinematographers as stock footage.
— Provide video editing services and motion graphics for said programs.
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Industrial +Interaction Designer, Visual Communication Designer
Eugene, OR
2008 - 2013 (5 years)
Defined and carried out the company's overall Usability and Visual Aesthetics Vision as applied to a range of electric vehicle iterations.
— Conducted user research scenarios, market studies and trend analysis to guide design vision.
— Solved design challenges, devised solutions and iterated as necessary by making use of sketches, 3D modeling, photo-manipulations, wireframes and pixel-accurate mockups for: exterior body styling, interior ergonomics and styling, dashboard gauges styling and function, and overall user-product experience.
— Communicated on a daily basis with higher leadership as well as mechanical and electrical engineering personnel on a small team, cooperating to solve problems while remaining a strong advocate for the design vision.
— Researched fabrication techniques and maintained positive supplier relationships, balancing the need for high-quality results and remaining financially on-target; devising new methods when necessary.
— Took multiple vehicle exterior concepts to final form utilizing 3D modeling and visual design software as needed, while guiding programming efforts in fulfilling UX design visions.
— Verified physical element production consistency with virtual elements, troubleshooting problems as they arose and incorporating learnings into subsequent design iterations.
Responsible for corporate branding and visual identity development, expressed in the form of a cohesive brand color scheme and visual document guidelines, logos, print media, and internet presence.
— Produced and/or oversaw production of visual marketing assets utilizing photorealistic rendering software and associated art direction techniques.