Magson Li

Responsibilities: - Designing projects in print, including logos, identities, collateral, press and magazine ads, brochures and posters. - Collaborating with writers, photographers and other professionals to complete projects on time. - Digital imaging and photography. - Contributing ideas and design artwork to the overall brief. Projects: - Suzuki cars - Goldlion (premium gentlemen clothing and accessories) - Lexus - One Raffles Place (Office tower in the Central Business District) - Toyota - The Metropolis ((office tower in the new tech park) - Hino (Commercial vehicle from Toyota) - Marina Bay Link Mall (The new mall in downtown - Marina Bay Financial Centre) - Estuary Condominium, Uber 388 Condominium (2 premium condominiums) - Raffles Hotel Reason for Leaving: Promotional opportunity

Responsibilities: - Managing 11 strong creative team including 2 Art Directors who were responsible for artwork, layout design, print design and TVC. - Interpreting the clients' business needs. Developing concepts to meet objectives. - Discussing new ideas and suggesting changes. - Training creative in concept development and execution style. - Supervising marketing campaigns execution. - Monitoring individual creative progress. Projects: - Billabong - Shell Petroleum - 3M Scotch Tape And Polarizing Lamp - Turtle Wax - Vent Fresh air freshener - HSC green tea beverages - Tao Ti tea beverages