Madalyn Knebel

A boutique creative consulting & brand identity firm providing services, which aid in captivating visual story-telling. By possessing a malleable approach, I craft work with care to align clients with those they seek.

STYLING
— Prop Stylist ∙ DiGiorno Pizza for Doner Advertising
— Prop Stylist ∙ Smithfield for Doner Advertising
— Prop Stylist ∙ A-List Trend Monthly Feature for Hour Detroit
— Prop Stylist ∙ Aloft Detroit for The David Whitney
— Food & Prop Stylist ∙ edibleWOW
— Food & Prop Stylist ∙ Zoup! Co.
— Wardrobe Styling & Set Dressing ∙ Ephemera ∙ short drama
— Commercial Stylist ∙ Crain Communications Inc. & Crain’s Detroit
— Floral Design ∙ MADE Floral for Flower House
— Visual Merchandising ∙ Lady Lazarus at Rust Belt Market

DESIGN
— Brand Identity & Design ∙ Flagstar Bank
— Graphic Design for Print & Web ∙ Crain’s Detroit Business
— Brand Identity & Design ∙ roundtable6
— Social Media & Print Design ∙ Lady Lazarus at Rust Belt Market
— Research & Re-branding ∙ GroundWerx.CI
— Research & Re-branding ∙ City Connect Detroit

SERVICES

STYLING
— food & beverage
— prop sourcing & styling
— off-figure product styling
— visual merchandising
— set styling & design
— catalogs & lookbooks
— wardrobe & period styling
— floral design
— interior design
— event & tablescape design
— prop design & production

DESIGN & DIRECTION
— art direction & creative direction
— design & creative consulting
— brand identity development
— logo & wordmark development
— social media content design
— social media management
— brand strategy
— print & digital design
— editorial layout design

INQUIRES
Please e-mail me directly at madalynknebel(at)gmail(dot)com to learn more about my availability & rates or visit my website at www.madalynknebel.com for more information.

— Pioneered the in-house creative & special projects management
— Maximized hospitality through social media & review accounts
— Refocused social media following & engagement with audits
— Maintained & developed print & digital assets across the brand portfolio

— Built social media & brand presence with a finite budget
— Produced print, web, & social media content & managed website
— Overhauled & authored social media communication & newsletter
— Managed event inquiries & special events, including holidays
— Oversaw all reservations & ticket sales, as well as partnerships

— Exceeded 20,500 subscribers on social media with minimal budget
— Garnered local & national media coverage
— Independently developed media calender & marketing strategy
— Advanced brand identity with content creation for print & digital use

— Created dynamic visual merchandising which maximized space
— Developed social media presence, expanding customer base
— Produced print & web collateral strengthening brand identities