House of Quality - Innovation Management Tool
Billabong Wallet
Nixon Wallet
Rusty Wallet
gLike
Innovation Management - Sports Wallets Product Development

Individual project applying user research and innovation management tools in order to strategically increase perceived value and profit in future product development. This project focussed on Sports Wallets from top brands: Rusty, Nixon and Billabong.

Luiza Frederico
Manchester, United Kingdom