Lisa Leonard-Koger

Graphic Designer, Photographer, Brand Manager, Print Buyer

Directly responsible from conception to completion of design, copywriting, production and printing of annual reports, brochures, magazines and catalogs, logos, letterheads, direct mailer’s, invitations, newsletters, posters, billboards, magazine and newspaper ads for a diverse client list. The broad range of responsibilities includes working within budget specifications as well as contracting with copywriters, illustrators, photographers and printers in order to meet client expectations.

Managed a graphics staff of three, with responsibility of producing a monthly 4-color, national travel magazine, with peak circulation of 170,000. Responsible for the design and maintenance of the corporate website, as well as creation of promotional materials for marketing and media. Responsibilities included concept, design, layout, and direction of freelance illustrators/photographers; scheduling of printing, pre-press work and press checks. Effectively maintained budgets and adhered to strict deadlines. Coordinated advertising schedules and procured advertising materials.