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Freelance Designer
Palo Alto, CA
Mar 2007 - Present (17 years 9 months)
offer strategic consulting on product development and naming
develop identity and packaging systems for multiple product lines
build e-commerce website
manage social media
products include: u-smile tooth mousse, treetop treats candied pecans, mixmatch gel nail color system
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Freelance Designer
Berkeley, CA
Sep 2005 - Present (19 years 3 months)
execute strategic consulting on product development and naming
conceptualize identity and package systems for multiple product lines
develop and manage product website
generate content for company blog and email marketing campaigns
design product extensions for existing lines
provide customer support to retail and wholesale clients
products include: shadow magnets, reā¢pose, silhouettes, blind date
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Freelance Designer
Emeryville, CA
Nov 2015 - Feb 2016 (3 months)
Develop package design options for potential new product lines
Design annual Mission Report for investors
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Senior Graphic Designer
San Francisco, CA
Feb 2006 - Nov 2012 (6 years 9 months)
develop, manage and extend strategic package design systems
art direct on-location and in-studio photoshoots based on approved designs
illustrate final artwork based on approved design sketches
produce design, production, and photography system guides
partner with illustrators, photographers and production to execute designs
build templates based on production specifications
clients include: avery, hbc, safeway, the sports authority, sandisk, microsoft