Leslie Honn

Created designs for academic decision-makers. Contributed to a complete rebranding of educational materials and marketing collateral for web, social and print (includes packaging). Managed brand standards, and cross-collaborated across multi-functional teams while juggling multiple projects on tight timelines.

Highlights:
• Print design (including prepress production)
• Social and web graphics
• Brand management and redesign
• Marketing graphics
• Cross-collaboration/multi-functional teams
• Resourcing design assets/photos/photo editing
• Book publishing and cover design
• Product packaging and exhibit graphics
• EdTech industry experience, K-6
• Accessibility /DEIB sensitive designs

Drove design direction on brand materials from initial concept through production, managed brand standards while dealing with numerous projects on tight deadlines. Developed creative solutions for marketing materials, promotional items, event exhibits, social and web graphics, and multipage publications.

Highlights:
• Print design (including prepress production)
• Social and web graphics
• Marketing materials for key stakeholders
• Creative/Art Direction/Brand management
• Retail billboard design
• Resourcing design assets/photos/photo editing
• Magazine publishing
• Working tight deadlines on multiple projects
• Managing print schedules
• Dealing with outside vendors

Created all graphic design materials from initial concept through production. Developed designs for social, web, email, and print including a rebrand of organization’s website. Played a crucial role in promoting events with newsletter designs, registration graphics, and Facebook Ads. Tracked/compiled website analytics, managed customer database, managed social channels, as well as blog posting, plus wrote and edited copy for social media and website (utilizing SEO keywords).

Highlights:
• Print design
• Event graphics
• Social and web graphics
• Email newsletter design
• Marketing graphics
• Web redesign
• Google analytics/SEO
• Resourcing design assets/photos
• Book and cover design
• Event planning/registration software
• Managing customer database
• Nonprofit experience/budget-conscience design
• Social media management
• Writing/editing copy for social and web