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Lead Industrial Designer
Leif Petersson
San Francisco, CA
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About
Lead Industrial designer with 20+ years experience in various fields. I have worked extensively within transportation design, consumer electronics and lighting. My clients include large corporations as well as major ID consultancies. BMW, SAAB, Bombardier, Frog Design, Pentagram Design and Design Continuum to name a few.
I have been an Educator for 15+ years teaching Industrial Design, Furniture design and Drawing at California College of the Arts and at Academy of Art University. -
Education
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BS industrial designArt Center College of Design1997
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fine artSkånska Målarskolan1991
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electronic engineeringTekniskt Gymnasium1981
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Experience
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Senior Adjunct ProfessorCalifornina College of the ArtsSan Francisco, CA2013 - Present (11 years)Teaching: Senior Thesis Research, ID2, ID3, DC1 and DC2.
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InstructorAcademy Art University2008 - 2020 (12 years)Teaching: Furniture Design, Product Design and Drawing.
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Senior Industrial DesignerFreezerFreshReno, NV2019 - 2019Designing Kitchen Appliances.
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Light DesignerDesign House StockholmStockholm, Sweden2018 - 2018Designing Task Lights.
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Senior Industrial DesignerProef LLCSan Francisco, CA2014 - 2014Form development and strategic vision.
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FounderSTNKY Labs ABÖstermalm, Sweden2012 - 2013 (1 year)Designing and marketing soft gods.
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Light DesignerItaab Trading ABÖstermalm, Sweden2010 - 2013 (3 years)Designing light fixtures for suspended ceilings.
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Furniture/Accessory DesignerWilliam-Sonoma Inc.San Francisco, CA2012 - 2012Designing teenage accessories and furniture.
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UX DesignerZoe Design AssociatesSan Francisco, CA2008 - 2008User Interface design
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Senior Industrial DesignerOne and CoSan Francisco, CA2008 - 2008Consumer electronics.
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Product Identity StrategistScania Comercial VehiclesÖstermalm, Sweden2007 - 2008 (1 year)Aligning Product Identity with Brand Identity
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Advanced Design StrategistSAAB Automobile AB2005 - 2006 (1 year)Advanced strategy and advanced concept design, exteriors,
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Senior Industrial DesignerVolvo CarsGothenburg, Sweden2004 - 2004Accessories
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Transportation DesignerKockums Industrier ABStockholm, Sweden2004 - 2004Vehicle Design for Swedish Railways
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Senior Industrial DesignerPentagram Design Inc.San Francisco, CA2001 - 2003 (2 years)Consumer electronics & BBQ design
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Senior Industrial DesignerFrog DesignSunnyvale, CA2003 - 2003Designing Air Conditioners.
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Advanced Design StrategistSaab Automobile ABStockholm, Sweden2002 - 2002Advanced strategy
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Transportation DesignerAuto Vision IncSan Francisco, CA2002 - 2002Exterior design proposal for a new Duesenberg Coupe
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Transportation DesignerBombardierKalmar, Sweden2001 - 2001Designing Train Interiors.
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Senior Industrial DesignerDesign ContinuumSan Francisco, CA1999 - 2001 (2 years)Consumer electronics
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Toy DesignerLegoDenmark, SC2000 - 2000Toy design.
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Industrial DesignerScania Commercial Vehicles1998 - 1999 (1 year)Designing Truck Interiors.
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Industrial DesignerBMW AGLos Angeles, CA1997 - 1998 (1 year)Futurist in a think-tank project. Our roles was to inspire management at BMW headquarters in Munich, Germany.
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Industrial DesignerSAFT Nife ABStockholm, Sweden1995 - 1995Designing safety covers for industrial emergency backup batteries.
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Awards
Receiving the highest award in " AUDI's First International Design Award"
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Industries
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Skills
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On Coroflot@leifpetersson, member since 2016