St. Louis Rams Newsroom is the official site for press releases, photos, video, audio, pr contact information, presskits and more. The online newsroom software solution I introduced and designed enabled the PR department to deliver messages to multiple audiences. Post and track news releases, photographs, logos, media kits and more, while interacting with social media components. Communications efforts targeted to journalists, analysts, bloggers, and consumers. Created as a central starting point to create easy access to all neighborhoods in which the company interacts. The features of the social media package enable communicators to create opportunity for messages to spread quickly and inexpensively. Required no technical knowledge or IT department.
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