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Creative Brand Manager
Quavo, Inc.
Wilmington, DE
Feb 2021 - Present (3 years 9 months)
• Collaborate with Marketing Manager on brand strategy and creative initiatives.
• Develop and design creative projects including trade shows, print/digital collateral, and custom graphics
• Mentor and grow the in-house creative team
• Manage and support vendor relationships
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Creative Marketing Manager
NGK SPARK PLUGS (U.S.A.), Inc.
Wixom, MI
Nov 2008 - Present (16 years)
• Direct the development of the creative vision of brand storytelling strategy for the NGK corporate identity and the aftermarket including trade shows, print/digital ads, packaging, videos, social media, and website copy.
• Craft compelling and differentiated brand message that conveys the unique vision to NGK’s commercial business operations department
• Collaborate with cross-functional teams to develop creative strategy, concept and execute a wide variety of firm and marketing campaigns, demonstrating innovation and vision, meeting business/marketing objectives
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Sr. Graphic Designer
CAPTURED 4 LIFE LLC
Allen Park, MI
Sep 2005 - Oct 2016 (11 years 1 month)
• Designed all photo collages, flush mount photo albums, forms, brochures, DVD case covers and other business materials using Adobe Creative Suite.
• Designed Website and portfolio using HTML5.
• Utilized Adobe Creative Suite to enhance videos using strategically placed graphics.
• Edited photos for all photography sessions in order to enhance clarity and visual appeal
• Coordinated with Brides and created day of wedding agenda and schedule for a flawless day
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Marketing/ Graphic Intern
Arrow Uniform
Taylor, MI
Feb 2008 - Aug 2008 (6 months)
* Created sales and marketing materials custom catalogs, sales flyers, and other print advertisements using Adobe InDesign on a Macintosh platform
* Led the Bring your child to work day agenda and created all print materials using Adobe Illustrator
* Manipulated photos for the custom catalogs using Adobe Photoshop
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Graphic Design Intern
TV20 Detroit
Southfield, MI
Jun 2007 - Sep 2007 (3 months)
• Worked independently on the invitation and posters for My TV20’s Fall Line Up client appreciation party at O’Tooles in Royal Oak, Michigan.
• Created custom web icons to showcase the syndicated television programs aired on My TV20 for the corporate website
• Designed posters for the Palace of Auburn Hills using Adobe Photoshop and Illustrator
• Created television snipes using After Effects and Adobe Photoshop
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Advertisements Builder Intern
The News Herald
Southgate, MI
Apr 2006 - Jun 2006 (2 months)
• Created new advertisements for all the News Herald publications using QuarkXpress on a Macintosh platform
• Revised and finalized advertisements for print
• Helped design the cover of the weekly community publication GO & DO