Ken Springer

• Produced layouts and mechanicals for three leading nonprofit clients’ ongoing direct mail campaigns, according to creative and branding specifications

• Designed large print mailings such as catalogs and brochures; quickly took on
high-profile pieces such as the annual report, and high-stakes projects marketing
programs aboard a private ship and a private plane
• Created Road Scholar’s award-winning Alumni Magazine, the organization’s
primary communication vehicle to its past participants and donors
• Coordinated directly with head of Development to produce the non-profit’s direct
mail appeals, brochures, flyers and ads
• Branded the exterior of the Boston office with the design of window graphics,
and the interior of call center locations with hanging testimonial posters
• Sourced, contracted and art directed photographers, illustrators and freelancers
• Created several images per week for organization’s social media outlets

• Designed all manner of print material such as newsletters, journals, brochures, catalogs, ads, flyers, and direct mail pieces
• Created trade show booth graphics, signage, and premiums

• Responsible for all design and production of Performer — a monthly musicians’ magazine published in three regional editions

Long-term placements at Boston University Publications department and
FleetBoston Financial Graphics department
• Created a wide variety of print pieces working within corporate branding guidelines, from internal collateral to external advertising