kavitha Kamaraj

Worked with project teams to create user-friendly and appealing application interfaces and websites for users Roles - Designing World-Class product experience in a fast paced environment. - Manage UI/UX from start to end of all projects. kavithaindeed@gmail.com 8939603082 - Understanding the insights including the market analysis, customer needs. Usability findings in all design activities and with product - Create Wireframes Visual /Concepts and interactive prototype to describe the User Experience and interaction models. . - Produced style guides and interaction specification sheets for engineers. Performed Heuristics Evaluation

print projects and marketing & advertising campaigns directly to clients in timely and friendly fashion.

kavithaindeed@gmail.com 8939603082

Securifi Embedded Systems Expert - Played the User Experience and Interaction designer of Securifi's web & product touch screen interfaces, micro sites & branding channels. For Almond LCD router - Designed aesthetical interfaces and delightful experiences with the graphical user interface elements like logos, icons, buttons, widgets, signage and skinnable LCD UI - Conceptualize, design and prototype ideas from low to high fidelity and designed the most impactful user interface. For Securifi Web UI Conducted one to one interview to understand the user requirements for a touch screen router and the installation hitches they face. - Conceptualize and prepare wireframes, task flows, convert these wireframes into high fidelity prototypes, then work closely with the developers for wiring up the dynamic code using HTML/CSS - Constantly iterate to improve performance and usability - Conducted usability testing on key interfaces and experiences, and translate the findings into action points for the development team - Create graphics/GUI assets (forms, icons, and buttons) as needed

Chennai, India | UX Design Lead As a design lead in the User Experience team, I worked with the Product team in a design visually- compelling and highly-usable web applications for Banking and Financial Services. Roles - Lead User Interface & Experience designer for Banking and Financial Services. - Developed user personas and scenarios in order to enhance functionality and usability for key audiences. - Designed the user experience for a revamped Banking Official "dashboard" and new "Explore" content discovery feature. - Designed mock-ups for potential and existing clients to show how our applications would look if integrated into their systems. - Managed a team of Interaction designers, Visual Deisgner and prototype developers through out. Ensured mock-ups met both visual and textual branding standards. Defined and documented website design standards when needed. - Site maps, process flows, wireframes, functional specifications