-
Designer
CB'a
2011 - 2014 (3 years)
CBA Design is a global design agency with a network of 13 offices around the world. With over 30 years of experience and equipped with local expertise and a global mindset, we have worked on brands at every stage of their development. More at: http://www.cba-design.com/
Surrounded by this group of creative beings, extensive exposure is gained. Conceptual and unique designs are presented in projects, ranging from corporate and brand identity, to brand concept, style guide, and packaging design. By studying the brief and market trends as well as emerging brands and latest technology, knowledge and vision are found. With the years spent at CBA, a valuable global design language and insight in an international FMCG environment is acquired.
Client accounts include: ParknShop, Watsons, Jack'n Jill, and other confidential clients.
-
Graphic Designer
Geyrhalter & Co
2009 - 2011 (2 years)
Now known as Finien, is a branding and design agency in Southern California. Believed in strategic branding, we engage consumers with innovative solutions and build a strong brand image via both online and offline portals. More at http://www.finien.com/
With the belief that each fine detail is crucial, strong and cohesive brand experiences are built from the ground up. Daily challenges include projects of website, online newsletter, site map, wireframe, identity design, packaging, brand concepts, trade show graphic, style guide, poster, various branding and marketing material. Hopping between projects associated with online and offline media at the same time, it is an inspiring way to study each brand and grasp the essence.
Client accounts include: University of Southern California , Martian Ranch & Vineyard, Evolution Juice, CO-OP Financial Services, City of Santa Monica, Co-opportunity Market, NGF Film Productions, and Mindshare Los Angeles.
-
Graphic Designer
Sargent & Berman
2008 - 2009 (1 year)
With a passion for design and 20 years of experience, Sargent & Berman became a nationally recognized marketing creative firm. More at http://sargentberman.com/
With strong knowledge in brand and print designs, we maintain brand and help them transit from traditional print media to gain online presence. Work include: identity design, advertisement, brochure, publication, online newsletter, and other marketing materials. Type setting and typography techniques in print media are acquired.
Client accounts include: Princess Cruise Line, Cunard Cruise Line, and University of California-Los Angeles.
-
Graphic Designer
Disney Consumer Products
2006 - 2007 (1 year)
Being a magical world-wide brand, a cohesive image is needed for the broad network of licensees and design offices around the globe. We deliver inspiring and engaging product experiences across thousands of categories from toys and apparel to books and fine art. More at https://www.disneyconsumerproducts.com
From this multi-storey design department, building brand style guides is day-to-day chores. Faced with challenges of products from different categories, style guides need to be flexible enough to accommodate the needs without compromising creativity. Other print collateral and in-house productions are also created.