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Visual Merchandising Manager
New York, NY
Sep 2023 - Present (1 year 3 months)
Partner closely CVM Landmark Director in the successful implementation and in-store execution of regionally defined product strategy and initiatives. Support with the execution of high-profile selling events, and special creative installations as they relate to product launches, events, activations, press previews and branding initiatives. Develop relationships with Landmark Commercial Directors and Team Managers and actively participate in daily/weekly floor walks providing solutions and insights that balance the needs of CVM standards and the business. Train and inspire Commercial and Operational Team in regard to CVM product caseline maintenance and review their execution to ensure all display presentations are of the highest standards.
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Visual Merchandising Manager
New York, NY
Sep 2022 - Sep 2023 (1 year)
Lead the planning and execution of the Consumer Brand Experience for NA Retail and Wholesale channels; meanwhile ensuring alignment with concept design and the buying & merchandising focuses on a seasonal basis. Provided visual merchandising support for seasonal showroom installations, pop-up activations, corporate functions and special events. Supported new store openings, special events and projects while building strong working relationships with internal cross functional departments and business partners. Managed the implementation and adaptation of collection launches while strengthening brand recognition and growing market share in both Retail and Wholesale channels. Partnered with Operations to create value for all visual tools and the execution of VM standards across fleet.
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Visual Merchandising Manager
New York, NY
Jan 2019 - Aug 2022 (3 years 7 months)
Partner with the Global Visual Merchandising department to execute VM guidelines and ensure proper representation, support the North America structure providing clinics, coaching, training and feedback to ensure consistent visual execution and standards in the region, work with specific store merchandising while looking for opportunities and having the ability to adapt the VM based on the store’s requirements, identify key metrics for success in overall and individual KPI, UPT, and store profits, communicate clear expectations and continuing to monitor VM in order to successfully achieve their performance and financial targets, supporting new store openings, events, special projects and installations, building strong working relationships with internal cross-functional departments and Wholesale business partners, maintain and manage monthly calendar in line with budget and regular rotations and special project needs, track regional spend as it relates to any expenses incurred via regular rotations, special projects and all travel and entertainment costs.
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Regional Visual Merchandiser - Northeast Retail
New York, NY
May 2018 - Jan 2019 (8 months)
Routinely traveled to directly operated retail boutiques to execute and maintain Zegna visual standards, communicated, developed and trained Specialists, Brand Ambassadors and Managers on visual guidelines, assisted in the set-up and maintenance of the NY Showroom for Seasonal Markets and Press Days including seminars, market, boutique and shop-in-shop openings, special events, and partner and communicated with Area and Regional Sales Managers on retail strategies.
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Visual Merchandising Assistant
New York, NY
Dec 2016 - May 2018 (1 year 5 months)
Executed all visual directives from Corporate and oversaw the visual presentation of the store, maintained Barneys New York display standards through proper marketing, window displays, professional merchandising and proper use of lighting, created secondary in-store displays that follow the Barneys New York aesthetic, carried out all holiday and special event presentations as advised by the Corporate Display Department, collaborated with the Visual Director and Department Managers to merchandise the selling floor based on sales, and provided necessary feedback to Visual Director and Corporate Display Department.
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Visual Merchandiser - Northeast
New York, NY
Apr 2014 - Dec 2016 (2 years 8 months)
Apply Longchamp visual merchandising directives and guidelines to achieve merchandising standards, mannequin styling, and window displays, and drive sales volume through strong visual presentation in New York City/Metro Area Boutiques and Wholesale Shop-in-Shops, travel to Paris and participate in seasonal visual training and seasonal buys, act as a liaison of communication between corporate direction and store level execution throughout U.S. and Canada, collaborate with Visual Manager in the set-up and maintenance of showroom for Seasonal Markets/Press Days, organize, develop and train Specialists, Brand Ambassadors and Managers in merchandising and maintain all presentations and visual merchandising standards, and travel to and participate in boutique and shop-in-shop openings.
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Assistant Manager
San Francisco, CA
Feb 2013 - Mar 2014 (1 year 1 month)
Supervised staff by reviewing and revising orientation to products and sales training materials to maximize high volume sales, responsible for visual presentations, coordinated merchandising and styling for boutique, follow up with Boutique Manager of all daily administrative duties related to customer service, loss prevention, receipt of goods, and daily inventories.
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Merchandiser
San Francisco CA, United States
Oct 2011 - Jan 2013 (1 year 3 months)
Enhanced merchandise to produce higher sales through mannequins, forms, hang bars, graphics, and signage, handled receipt of shipments and goods, managing the quantity and presentation of goods per fixture, creatively merchandising by lifestyle within guidelines, and lead consistent overall brand presentation of the Center Core department.
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Research and Design Assistant
San Francisco, CA
Aug 2011 - May 2012 (9 months)
Built and maintained personal website, designed and edited Fine Arts and Architecture Community Design Department information booklet.
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Executive Director Assistant
San Francisco, CA
Oct 2008 - May 2012 (3 years 7 months)
Document filing, created spreadsheets composition, reprographic projects, faxing, handled the department’s telephone line and document distributions to respective recipients.