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Chief Creative Officer
Santa Monica, CA
Jan 2024 - Present (11 months)
I earned a Master of Science in Design, Technology, Business from USC Irvine & Young Academy (4.0) During the two year period of creating at the intersection of art and technology, I founded a digital music startup called Full Jacket. Available free on the App Store, Full Jacket allows the Digital Music listener access to the back of the Album Jacket. Turn the Jacket around in 3D and in AR mode to experience the Album Art in-situ, zoom-in to experience critical details like dates and talent and emerge yourself in the photography and illustration, as the artist intended. Bring back the Album!
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Freelance Sr Art Director
Santa Monica, CA
Jun 2008 - Present (16 years 6 months)
Available for freelance or full time engagements.
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Global Product Launch Creative Director
BeGrizzlee
Los Angeles, CA
Sep 2019 - Oct 2023 (4 years 1 month)
Digital Advertising Performance Marketing Creative Director through global product launch, mentoring designers and account managers alike, growing the team from five designers to 20. Then I collaborated with the team and created timely digital advertising for the gamut of sizes and specifications from hardware platforms to social media.
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Creative Director
Leroy & Rose
Santa Monica, CA
Apr 2022 - May 2022 (1 month)
“The Bear” TV series launch advertising concepts and art for digital, social, including gamification and audio interactions for increased engagement.
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Creative Director
Los Angeles, CA
Dec 2018 - Feb 2019 (2 months)
Conceived of conceptual, strategic, creative advertising campaigns for use across all mediums including email marketing, print and social. Creative team building, teaching process, leading and mentoring through photoshoots, and inspiring the team with fresh copy ideas, art, references and research. Featuring the launch of Lost Poet.
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Associate Creative Director
Santa Monica, CA
Dec 2018 - Jan 2019 (1 month)
Re-imaging the in-store car display, I conceived of interactive, immersive experiences at the cutting edge of technology.
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Art Director
Los Angeles, CA
Sep 2018 - Dec 2018 (3 months)
Conspiring with superior writers and creative directors, I conceived of and delivered email campaigns for Black Friday & Cyber Weekend and created gift cards and key art for bespoke holiday gifts for influencers, countless Facebook and Instagram content and banner advertising, and I helped launch the new fragrance category delivering creative layouts and final art for digital advertising.
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Product Designer
Los Angeles, CA
2013 - 2018 (5 years)
Originally brought on to redesign the XFactorUSA app and website, I have been called back year after year to lead the design for the ‘For Your Consideration’ Emmy Award websites, digital art for Gotham, advertising for upcoming shows, design for NatGeo Producer Portal, FOX Scheduling Board app and many more enterprise applications.