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Casino 360 - Brand Creation
I was asked to create a new online casino brand with the name Casino 360. I first looked at colour combinations and found inspiration from the NFL. After identifying three colourways that work well on a darker background, I created several initial designs to establish the direction we wanted to take the brand and the voice we wanted to give it.
The initial logos were quick to produce and the designs became more and more refined with each stage. The degree symbol is the key element of the final logo and houses the 360 as well as game relevant content in banner templates.
