Josh Lofgreen
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About
I am a passionate believer in holistic, integrated design that starts with a deep understanding and knowledge of your consumers and market. Through strategy, brand and product design I believe that you can create experiences and products that consumers deeply love. And because of that love, they not only come back to your brand, but help evangelize and build your brand for you.
My experiences as both freelance and in-house design teams has given me a wealth of knowledge across many different product categories and markets. It has also given me the opportunity to work from first initial vision to highly detailed, production (and budget) ready designs that are able to be produced globally.
Skills:
Concept visualization/sketching
Product development
Prototyping
Market Research
3D modeling (Solidworks, Rhino)
Human Factors research
Adobe Creative Suite
Sewing (apparel/ soft goods)
Soft good construction
Manufacturing processes
Footwear Design
Biomimicry
Kinetic Design
Photography
Digital marketing
Content creation
Video production
Languages:
English
Spanish
Education:
BFA Industrial Design from the Savannah College of Art and Design -
Education
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Bachelor of Fine Arts (BFA) Industrial and Product DesignSavannah College of Art and Design2011 - 2015
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Experience
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StudentSavannah College of Art and DesignSep 2011 - Present (13 years 3 months)
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Footwear Design InternSeattle, WADec 2016 - Mar 2017 (3 months)I was responsible for creating visual assets for footwear challenges including footwear sketches, models, and material inspiration. I also created the social media content for ROOY’s Instagram as well as leading in art direction for the platform re-design. I was responsible for ensuring visual language cohesion through ROOY's many footwear styles and existing brand language as well as providing feedback on material use and quality of production samples from our overseas factories.
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Freelance DesignerSeattle, WAJun 2016 - Dec 2016 (6 months)I was responsible for patterning apparel and designing infographics and layout for new product patterns. By working closely with the fashion designers and instructors I was able to make the graphics and instructions easy to follow for the user. I was also responsible for product package design and insuring cohesion with the in-store user experience, this also includes website redesign and cohesion with in-store company branding. I was also responsible for Product market research for new products.
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Freelance DesignerBroomfield, COJun 2015 - Nov 2015 (5 months)I was responsible for the tap handle design for Nighthawk brewery. I worked closely with the in-house designer and was able to generate 2D and 3D concepts that aligned with their existing branding. I created the initial handles that were sent to bars and tap houses that had their beer on tap and a Solidworks model was sent to manufacturers and was produced on a large scale while I created the initial handles.
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Industrial Design InternCovidienJun 2014 - Sep 2014 (3 months)Responsible for creating new modular sensor concepts for use in the ER and OR for use during surgical operations as well as in the ICU, and transitional areas of care for patient monitoring. Provided concept development, 3D modeling, and prototypes. Met with experts in the field to gain feedback on concepts and worked very closely with engineers, software developers, sales and marketing repre- sentatives to generate a final proposal and solution.
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Sales RepHustle PaintballNov 2009 - Sep 2012 (2 years 10 months)Sales Representative
Responsible for producing viral marketing campaigns and content including video, email, social and web that drives national and international sales. I was also responsible for international customer support, online catalog maintenance, order fulfillment, showroom demonstrations and sales. Other duties included promoting brand awareness across industry social websites and communities.
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Affiliations
IDSA, Biomimicry 3.8
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@joshlofgreen, member since 2015
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Followers 2
