John Records

Freelance and Contract Design Services
Industrial Design, Furniture Design, Drafting, Design for Production, Product Rendering, Interior Rendering, Graphic Design, Branding, Project Management

Work with owner to develop scope, budget and timeline for client based projects
Adapting client branding to create wall graphics, displays and signage for interior office spaces.
Coordinating with Facilities teams to review site plans for determining key locations for branding,
artwork, wayfinding, displays and signage.
Conducting in-person surveys followed by creating rhino and vector elevations to ensure precise
design and production execution.
Creating contextual renderings based on site plans and photographs for understanding design impact.
Developing wayfinding for work spaces to provide easier navigation within a space.
Developing production and installation guides for coordination with 3rd party contractors.
Managing production schedules based on project timelines, deadlines and installation limitations.

Work closely with design team, mechanical engineering team and electrical engineering team to
fulfill client needs through a comprehensive design and development process.
Managing projects to work within project scope, timeline and budget to meeting client expectations.
Responsible for market analysis, user profile development, research for design insight ,
brainstorming, concept development through CAD, rendering and sketching, concept refinement
and optimization for manufacturing and associated cost.
Creating marketing materials for product launch including Keyshot animations, renderings and copy.

Work with principals, design team, fabrication team, installation team and engineers to develop
designs from the conceptual phase through installation.
Create basic and detailed 3D CAD models, architectural drafts and renderings for communication
with clients to integrate with local site conditions.
Develop designs to account for fabrication and installation challenges with a focus on efficiency.
Coordinate with engineers to account for structural specifications and requirements.
Create iterative samples to explore assembly systems, and to explore color/material/finish options.

Coordinated with marketing and sales teams to target new product direction.
Designed consumer electronics products through a comprehensive design process including market
trend analysis, brainstorming, ideation, down selection, concept development and visualization.
Responsible for developing CAD databases for proof of concept and design development
Coordinated with off-shore manufacturers to develop designs for production.