Jeremy P. Evans

Guide the design efforts for the companies internal team of product and packaging designers. Provide art direction for 500+ domestic and international projects and ensure they are delivered on-time while striving to exceed expectations. My position also requires leadership and involvement with all the responsibilities within my previous positions at United Wheels (Huffy Corporation) listed below.

Provide project leadership, creative direction, workload management, and problem-solving. Create new engaging consumer-centric packaging and have engineered hundreds of custom die lines. Develop brand-unified templated layouts across the entire breadth of platforms for both non-licensed and co-branded licensed products. Produce and direct external lifestyle photo shoots. Design catalogs, retail displays, and promotional material. Improve photography while increasing output. Collaborate with internal and external groups to increase speed to market, and ensure quality while maintaining licensor, customer, and company expectations. Managed co-op program for two years.

Instrumental in restructuring international product design development processes and workflow, licensing approvals, implementation, and factory lead times to improve productivity. Led international line planning, managed all assignments, and provided implementation support. Developed product colors and graphics, new innovative packaging solutions, and sales collateral. Designed Green Machine packaging and brand identity guide. Introduced new resources for model photography and directed photo shoots.

Developed new product catalogs, promotional material, product graphics, displays, signage, packaging, and branding.

Designed promotional items for fundraising events. Book cover designs, program logos, and file preparation for print. Shot commercial photography. Digitally rendered medical illustrations for online tutorials.

Worked as lead designer on projects that often required direct communication with clients from concept to completion. Developed designs, prototypes, brand identities, campaigns, creative writing, slogans, and presentation layouts that generated substantial profits and new business. Partnered with the creative director to present brand initiatives and products to internal account executives as well as clients within the U.S. and Canada. Collaborated with the creative team to ensure designs for existing clients remained innovative while adhering to brand guidelines. Provided spec sheets and worked closely with vendors to confirm the accuracy of product manufacturing. Researched trends, technology, and strategies to provide engaging design solutions that challenged expectations.

Developed K-12 educational publishing covers, title treatments, page layouts, and technical art. Led design team to create marketing proposals and presentation materials. Interacted with vendors to develop new products and prototypes. My tasks also included trend research, photography, photo manipulation, and illustration. Integral in modernizing the company and strengthening brand identity and image by creating new marketing and promotional material.

Collaborated with Creative Services, Marketing, Licensing, Editorial, and Pre-press to design and produce calendars, stationery, and school products. Responsibilities included market and trend research, color, style and pattern projection, illustration, photography and photo manipulation, sell tags, logos, product samples, and sales collateral. Created concepts and final designs that led to a highly profitable, upscale line of special edition calendars.