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User Experience Lead

Jennifer de Dios

San Francisco/San Diego, CA
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  • About
  • About

    I am an innovative designer who thrives on creating successful user experiences. I have had the ability to create concepts that shape new product directions and build creative solutions that has created revenue for our clients.

    I have several years of experience design, broad knowledge of web graphic design techniques and usability principles, as well as advanced creative and visual design skills (including color and page layout mastery). Extensive knowledge of UI design methodology and processes (user centered and iterative design) and have been an advocacy of User Centered Design methodologies. Experience in gathering, balancing and documenting business, interaction and functional requirements specifically documenting personas and use cases. Conduct usability and quality assurance testing on web-based applications.

    My current focus is to create new methods for online channels across all multiple devices.

  • Education
    • BFA New Media
      Academy of Art University
      1993 - 1999
  • Experience
    • User Experience Lead
      Qualcomm
      Sep 2013 - Present (11 years 3 months)
      Augmented Reality - Vuforia

      http://www.vuforia.com
      http://developer.vuforia.com

      In charge of leading web user experience for Qualcomm's augmented reality product, Vuforia. Work closely with cross-functional product development teams to define UX strategy and vision. Strong understanding of business strategy
 and values with the ability to drive the project vision to the team throughout the design process. Coordinate and work with internal stakeholders and external customers.
    • Lead Interaction Designer
      Hewlett-Packard
      Jun 2011 - Sep 2013 (2 years 3 months)
      Currently, leading all research and design efforts for the Print-to-Retail initiative for Snapfish.com, Walgreens Photo Center and Walmart Photo. Designing solutions that focus on end-to-end user experience design for this initiative. Serves as the UI Design Lead coordinating UCD communication and deliverables.
    • Senior Interaction Designer, Partner Solutions
      Snapfish, Hewlett Packard
      Feb 2009 - Sep 2013 (4 years 7 months)
      Responsible for creating innovative customer experiences for e-commerce photo sites for Snapfish, Walgreens, Walmart, in addition to co-branded partners. Designing solutions that focus on end-to-end B2B and B2C user experience design best practices and processes. Closely works with business partners to define new design features that would provide high value to the customer and business. User advocate in all project meetings, balancing the needs of the business and collaborating with technology partners.
    • Senior User Experience Designer
      CNET - CBS Interactive
      Nov 2007 - Feb 2009 (1 year 3 months)
      Was part of the UX group responsible for the redesign of the CNET.com launched in Aug 2008. Designed compelling customer experiences by modeling the user interface which include page-level schematics/ wireframes, interaction design diagrams, site maps; created prototypes of the user interface; produced interface design documentation that convey user movement; and delivered visual design specifications for the final product that are based on the CNET branded styles. Execute all stages of user-centered design process to strengthen the user experience and create products that are both usable and useful. Assume ownership of the user experience across multiple products and/or functional business units.
    • Senior UX/Visual Designer (GUI)
      Charles Schwab
      Apr 2000 - Nov 2007 (7 years 7 months)
      Managed multiple client projects using rapid application development (RAD) and Programming (XP) methodologies to design and deploy web-based software solutions. Broad experience in user experience modeling, functional analysis for business applications and enterprise portals, web-branding strategies, web site design, and marketing communications. Work as a creative/project lead to guide developers and other jr. staff to follow design solutions. Analyzes business strategy and objectives to define technical plans and implement cost effective solutions for moderately complex projects. Engaged on multiple client projects to gather functional requirements, analyze and interpret complex business data and translate it into use case documents and effective information architecture.
    • Visual/Web Designer
      Self-Employed / Design Consultant
      1993 - 2000 (7 years)
      Worked with several Advertising agencies, companies and startups: FCB Healthcare, GMO, SF Chronicle, Adknowledge, Doremus Advertising, Ketchum, Computer Associates
  • Skills
    • Back End Development
    • Interaction Design
    • UX
  • Elsewhere on the Web
    • n
  • On Coroflot
    @jenniferdedios, member since 2007
    • Following 1
    • Followers 2
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