motorcycle parts and terms are integrated into the biker beer branding
vector illustration shows early development of 4 flavors and six pack packaging
Getting the die to cut an interesting shape, while keeping the package handle in tact was a challenging puzzle.
close ups of illustrated label details: chain, reinforced hose, spark plug, cylinder and logo
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micro-brewers
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Freelance
Jeff Morrow
branding, style guides, presentations, packaging, design, direction, ...