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Lead, User Experience
Ace Resource
Kuala Lumpur, Malaysia
Jul 2019 - Jul 2024 (5 years)
As the Lead User Experience professional at my current company, I drive the development and execution of strategic business initiatives that align with our organizational vision. My role encompasses leading multiple high-impact projects to timely completion, fostering robust cross-functional collaborations, and cultivating a harmonious team environment. I am adept at optimizing UX resources through meticulous performance evaluations and personalized coaching, ensuring the continuous growth and development of my team.
My responsibilities include precise budgeting and planning to ensure smooth business operations, as well as resolving team conflicts with a diplomatic approach. I facilitate seamless hand-offs between design and development teams to ensure accurate implementation of intended user experiences. Additionally, I present innovative design solutions to clients, addressing their needs and enhancing outcomes.
I also lead the recruitment process for our UX team, continuously scouting for talented designers. Staying ahead of emerging UX design trends, I integrate cutting-edge practices into our projects. I uphold the highest quality standards for all deliverables, establish performance metrics, and chair design team meetings. Through my leadership, we consistently deliver high-quality design solutions, earning repeat business and positive client testimonials.
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UI/UX Web Developer
Bridzia Sdn Bhd
Kuala Lumpur, Malaysia
Apr 2018 - Jun 2019 (1 year 2 months)
An E-Commerce company that mainly serves retail-lined clients such as Guardian, Aeon, Giant, Cold Storage, Coach, and etc. Projects handled included app designs, email layout/wireframe, websites and etc.
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Interactive Designer
Sam Media Sdn Bhd
Kuala Lumpur, Malaysia
Dec 2010 - Apr 2018 (7 years 4 months)
This is a mobile content provider company that promotes various types of services to their users by offering paid subscriptions on a weekly basis.
Our work includes creating Flash/HTML interactives, website/online advertisements, banners, etc...
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Multimedia Designer
Lye Peng Travel & Tours
George Town, Malaysia
Apr 2009 - Sep 2009 (5 months)
Worked as in-house Senior Designer to create webpages, t-shirts design, printed marketing materials such as brochures, flyers, backdrops and etc.
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Web Designer
Emanon Sdn Bhd
George Town, Malaysia
Sep 2007 - Apr 2009 (1 year 7 months)
Emanon is a design agency that deals majorly with corporate projects such as Dell, Boon Siew Motors, IJM developers and etc. Daily tasks include creating EDMs for Dell, web page designs, banners and etc.
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Customer Development Clerk
IQ Group
George Town, Malaysia
Feb 2004 - Mar 2005 (1 year 1 month)
Handling travels issues & matters, hotel bookings & flight arrangements (including overseas reservations), compiling weekly sales analysis report (co-ordinate with Finance Dept), monthly reports, yearly reports, administration duties, secretarial duties for manager, in-charge of board rooms and meeting rooms, issue invoices, itinerary, provide continous support to ISO 9001:2000 & etc..