Jennifer Drucker

• Create a wide range of visual artwork to progress the brand development for garments, logos, illustrations,
sports equipment designs and advertisements
• Design promotional materials for on-line and print
• Conceptualize brand campaigns and strategies, and work regularly with creative agencies
• Develop logos and graphics for social media, web and marketing collaterals

• Rebrand and play a key role in modernizing a luxury fragrance company
• Develop design and layout of packaging, displays and print artwork, within budget and deadlines
• Create digital, 3D package comps and designs for presentations
• Design and directed branding and packaging initiatives for product launches and special events
• Create and maintain the company’s website and social media marketing sites, creating an on-line audience
• Develop print and digital advertisements for catalogs, fragrance inserts, invitations, web sites and digital videos
• Manage projects by coordinating with printers and outside agencies from project concept to completion
• Art direct still life and lifestyle photoshoots of each product

• Responsible for the layout, design and pre-production of all major publications
• Designed and maintained the company’s websites, and created web graphics
• Created advertisements in support of product launches and promotions
• Conducted photoshoots, directed photographers and styled sets as needed