Client: Nike Factory Store
Project: Men's Athletic Training
Date: 2012
Product Photography in Brochure: Jim Golden
To support Athletic Training in the windows of Nike Factory Store, I art directed and designed the retail windows as well as created a print brochure to support a Gear Up event in the stores during this time. The windows were created using the current photography by men's AT, and I designed a platform for the bust forms to stand on. For the MLK store we were able to take over the entire store front with an image, using the windows as support.
I art directed the brochure photography as a lay down to align with the category and their look and feel at the time, working with the product team on each piece to make sure I was highlighting the benefit of each piece.
