5K Short Windows
Client: Nike Factory Store
Project: Women's 5K Short Retail Windows
Date: May 2013
Photography: Jim Golden
To promote the release of the 5K women's running short, Nike Factory Store wanted a product oriented window that caught the eye of the consumer. I created a concept which included models wearing the short on a solid background to highlight the movement of the short and to inspire the consumer with the athleticism of the athletes. I chose the models, poses and art directed the photoshoot.