Jason Boon

- Key point of contact for the design function in 3-5 year innovation and strategy development for Huggies, Pull-Ups, and Goodnites brands for North America. Scopes projects to engage design resources for creative development, by aligning cross-functional partners through insight discovery, problem definition, and budget oversight (~$2M annually).

- Developed a strategic innovation launch for Kleenex from identifying white space to having saleable product on Shopify in 3 months, with a three-person team that reported directly to the President of Family Care.
- Led brand refresh for Viva, based on new positioning of “life inspired by clean”. Developed first ever brand identity guidelines to guide look/tone/feel of the brand in all touchpoints.
- Delivered North American Packaging Guidelines that will manage the consistent look and feel of all future packaging adaptation
- Delivered first ever brand identity guidelines for Scott brand outside the US, which aligned to key strategy and consumer target foundational tools with North America to allow for global synergies
- Responsible for strategic agency performance reviews annually, ongoing feedback and communication, and pricing negotiations to create a high trust relationship that consistently delivers world-class design work.
- Built a vetted network of freelance design talent (graphics, video, print and pattern, packaging, etc.) that has delivered significant cost savings over our design agencies.
- Responsible for the mentoring and development of a junior level design manager through shared project work, collaboration on objectives, and ongoing 1:1’s.

- Responsible for complete design leadership on a global Kleenex line-extension into facial cleansing, including product forms, product embossing, primary and secondary structural packaging, branding, and merchandizing.
- Led internal design training for marketing and R+E organizations (Design for Growth), shared key case studies within design team forums (Designing for Transactional Learning), and led two Kleenex Brand sponsored projects with master’s level design programs (IIT ID school, and SVA masters in branding)
- Co-presented on design thinking (Prototyping to Learn) at the ABRE Brazilian packaging congress in Sao Paulo, Brazil in October 2014

- Advocated design thinking in project plans and design briefs through collaboration with the cross functional teams. Built projects that allow for a robust design process vs. simple aesthetic exercises, leading through influence and not authority.
- Gained experience planning and executing both qualitative and quantitative research with cross-functional teams, to gain insight and supporting data for design recommendations.
- Managed design vendors to ensure the highest level of quality in client/vendor relationships and to help create partnerships.
- Gained experience leading class II medical device design projects using Human Centered Design (project collaboration with IDEO and Ximedica)

- Served as an industrial design specialist, supporting projects in both consumer and B2B business units, through both hands-on design work and managing external industrial design firms.
- Led an internal project looking at sustainability within KC from a design perspective. Assembled a cross functional team to create ideas during a multi-day structured ideation and presented the results to the CIO.
- Led implementation of a new prototyping shop

- Hands on designer - Created quick hand sketches, technical illustrations (exploded views, sections), renderings, and CAD drawings to communicate design intent to engineering and to clients.