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Marketing Director
Nov 2022 - Present (2 years)
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Marketing Director
Stafford, TX
Feb 2020 - Present (4 years 9 months)
• Lead and manage the marketing team and the strategy of lead generation and marketing activities
• Executed a full redesign and repurposing of The Way to Do Virtual to be used as a marketing and demo tool that provides a customer journey
• Created and implemented the 6Connex brand, including brand guidelines, web design, marketing materials, and sales enablement materials
• Manage strategy and execution of both virutal and physical events
• Collaborate with product and development to brand new module releases
• Maintain and prioritize the day-to-day workflow and projects for the team
• Identify, gather, and analyze Marketing information to interpret data for internal presentations to leadership
• Create web and print materials such as white papers, webinar presentations, newsletters, landing pages, brochures
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Freelance Design
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Jan 2008 - Present (16 years 10 months)
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Graphic and UI/UX Designer, Team Lead
Mar 2020 - May 2021 (1 year 2 months)
A volunteer-led site and resource for sorting through the risks of COVID-19 and the safe activities.
For this project, I created the CCIDI brand, wireframe, and design of the site, and support materials such as social templates, PowerPoint templates, blogs and additional infographics.
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Creative Manager
Jul 2019 - Apr 2021 (1 year 9 months)
BLUE Software was acquired by Esko, and my previous job was rolled up into the company infrastructure. In addition to my previous responsibilities, my current role also includes:
• Manage the global brand and design team and strategy for Esko
• Work closely with regional and division managers to plan and execute projects
• Maintain and prioritize the day to day workflow and projects for the team
• Collaborate with product team on new product launches
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Art Director and Brand Manager
Chicago, IL
Oct 2015 - Jul 2019 (3 years 9 months)
• Manage the company brand
• Create web and print materials such as white papers, webinar presentations, newsletters, landing pages, brochures
• Website maintenance and building
• Working with the software developers for the UI and iconography development of the softwares user interface
• Management of Hub Spot account: campaigns, workflows, email/landing pages
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Designer
Chicago, IL
Aug 2012 - Oct 2015 (3 years 2 months)
Phoenix Media Corporation is a business-to-business magazine publisher. As a designer there, I manage the production of 2-3 magazines a month by designing templates for new magazines, laying out the articles, editing photos, designing special sections and creating ads that appear alongside the stories.
Magazines include:
Leisure & Hospitality International
Modern Home Builder
Inside Healthcare
MotorWorld
Food & Drink
Wholesale & Distribution
Construction Today
Energy & Infrastructure
Energy & Mining International
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Graphic Designer
Balash Advertising
Mar 2011 - Aug 2012 (1 year 5 months)
Responsible for creating advertising and social media materials for the client. Working closely with a team of designers to create new concepts and branding images for clients.
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Graphic Designer & Experience Designer
SolutionPeople
Jul 2010 - Apr 2011 (9 months)
As a Graphic Designer at SolutionPeople I help manage the brand image and create new graphics to help market the company. As a team, the SolutionPeople Designers have created borchures, logos, websites, iPhone Apps and more.
Working as the Experience Designer, I am responsible for the space we work in, The Thinkubator. This space is used for workshops and is available for rentals. I interact with the people coming through the space as well as keeping up the
Thinkubator.
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Layout Editor
North Wind
Aug 2009 - May 2010 (9 months)
I Created all graphics for Nothern Michigan University’s weekly newspaper.The Feature page was a priority of mine, and I was able to have creative freedom from week to week. I worked closely with the other Editors to meet the deadline each week, and produce a paper that was accurate and on time.
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Designer
DoorMoney
Jun 2009 - Feb 2010 (8 months)
DoorMoney is a local marketing company that distributed throughout the city of Marquette, MI and a couple of cities in Wisconson. I communicated with both the customer and the sales person to achieve the best design possible.
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Student Monitor
Northern Michigan University
Jan 2007 - Jan 2008 (1 year)
Working through the Art Department's print lab, I helped people with large format printing, photo prints and studio equipment.