Michael R Garcia

•Create strong graphic design, from conception to completion, for clients to meet their creative needs, including UNICEF’s “Tap Project” logo for its Austin chapter, Anderson High School’s robotics department, CD covers and T-Shirt designs.
•Solved financial constraints on project budget through working with clients to find creative solutions to meet budget parameters.
•Select final images for project and color-correct/retouch.
•Package files for print, including setting crops, bleeds, slugs, color specs, as well as formatting digitals for web.

•Designed BCBG outdoor print barricades for new stores under construction, web banners for Style.com, invites and other marketing collateral.
•Developed Max Azria and BCBG Lookbook formats and designed layout for the Spring 2007 runway collections.
•Worked with lead graphic designer and marketing director to concept branding style guide for a newly developing brand “BCBG // Attitude.”

•Collaborated with virtually all key players–from Creative Director, Account Executives, Graphic Services, and Studio to Client–to create Direct Mailers, National Ads, Outdoor, and Internal Pieces that were well received, meeting client budget specifications and project objectives.
•Rapidly turned around projects, respecting the established timeline.
•Participated in all stages of project concepting.
•Retouched and edited photos and provided project direction to studio.

•Partnered with Sr. Producer, Creatives and Account Executives to compile and distribute relevant production materials to be sent out to production and editing houses regarding upcoming commercial shoots for Ralph Lauren and Neutrogena.
•Called in books, Directors’ reels, and voiceover auditions. Placed job candidates on hold and booked as needed.
•Collected and submitted resources to producers such as: music, beauty patrol personnel, and talent.