Seasoned Graphic and Packaging Designer with an eye for color, shape and value

Tom Freeland

New York, NY

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About

Graphic Designer with extensive in-house and agency experience in creating compelling design solutions spanning all forms of media.
Education
- B.F.A. Illustrator/Animation
  
  School of Visual Arts
  
  2001 - 2003
  
  Enrolled in courses in the areas of animation, illustration and fine arts
- B.F.A Animation/Illustration
  
  The Art Institute Of Boston At Lesley University
  
  2001 - 2003
  
  Enrolled in courses in the areas of cartooning and fine art
- A.A Graphic Design
  
  Rockland Community College
  
  1998 - 2000
  
  Enrolled in courses in the areas of graphic design and fine arts, and received an education in the Adobe Creative Suite
Experience
- Freelance Graphic Designer
  
  Jackpot Shots
  
  Jul 2010 - Present (13 years 8 months)
  
  • Creating label design and branding for upcoming energy drink including packaging design, business cards, presentations, website design, displays, and product retouching
- Freelance Production Graphic Designer
  
  Reingold
  
  Alexandria, VA
  
  Mar 2021 - May 2021 (2 months)
  
  • Worked in tandem with the creative team on a variety of projects, including publications, flyers, digital ad executions, social media and OOH advertisements.
  • Client: Avanir
- Freelance Production Artist
  
  WWE
  
  Stamford, CT
  
  Feb 2021 - Apr 2021 (2 months)
  
  • Worked with design and production teams to create digital assets for multiple platforms for a streaming service.
  • Client: Peacock
- Freelance Production Artist
  
  Juice Pharma
  
  New York, NY
  
  Oct 2020 - Jan 2021 (3 months)
  
  • Worked with marketing and production teams to make updates to existing digital and
  print files, ensuring consistent quality in deliverables, and prepared files for digital development, print, and video projects.
  • Brands included: Alkermes, Biogen, Novartis
- Freelance Graphic Designer
  
  Penguin Random House
  
  New York, NY
  
  Jul 2019 - Mar 2020 (8 months)
  
  • Worked in the brand marketing team that manages various brands and licensed properties and collaborate closely with production, editorial and sales departments and Design digital, web and print marketing materials, such as event kits, retail display, advertisements, social media posts, etc.
  • Brands include: Nickelodeon, Dr. Seuss, Sesame Street
- Freelance Mechanical Artist
  
  Origins
  
  New York, NY
  
  Jun 2019 - Jun 2019
  
  Worked on a variety of design projects, including POS, Powerpoint presentations and web banners, as well as preparing files for print.
- Freelance Design/Production Hybrid - Pernod Ricard
  
  thelab
  
  New York, NY
  
  Aug 2018 - May 2019 (9 months)
  
  Designed and produced a variety of print and digital assets including photo and 3D renders, banners, POS materials and planograms for a variety of wine and liquor brands.
- Graphic Designer
  
  That's How We Roll
  
  Fairfield, NJ
  
  Dec 2017 - Sep 2018 (9 months)
  
  • Designing and producing a variety of print assets such as sell sheets, mockups, packaging, POS materials
  and planograms for a variety of snack food brands.
- Freelance Packaging Production Artist
  
  Diadeis
  
  New York, NY
  
  Jul 2017 - Sep 2017 (2 months)
  
  • Creating and editing packaging and labels to adhere to branding guidelines for CPG, pharmaceutical and beauty clients.
  • Clients: Bayer Healthcare, Pinnacle Foods, Estee Lauder
- Freelance Production Artist
  
  Lippincott
  
  New York, NY
  
  Aug 2017 - Sep 2017 (1 month)
  
  • Worked on various internal and client-based projects, including modifying vector files for wall graphics, editing branding guidelines, retouching head shots and creating hand comps.
  • Clients: Citibank, Google, Bain Capital, Chevron
- Freelance Packaging Production Artist
  
  Chobani
  
  New York, NY
  
  May 2016 - Mar 2017 (10 months)
  
  • Creating and editing packaging and labels to adhere to branding guidelines, along with the design and production of ads, banners and photo mockups.
- Freelance Graphic Designer
  
  Daron Worldwide Trading
  
  Fairfield, NJ
  
  Oct 2015 - Mar 2016 (5 months)
  
  • Creating original packaging, artwork, and product drawings, preparing files for production, photographing new product and creating marketing materials.
  • Clients included: Alaska Air, Southwest, American Airlines
- Freelance Packaging Production Artist
  
  SGS International
  
  Mahwah, NJ
  
  Mar 2015 - Sep 2015 (6 months)
  
  • Taking existing packaging and labels and recreating them with new branding guidelines.
  • Client: CVS
- Freelance Prepress Graphic Artist
  
  The Challenge Printing Company
  
  Sep 2014 - Mar 2015 (6 months)
  
  • Creating packaging components such as medicine bottle/carton labels, inserts, pamphlets, work and meeting with clients to ensure project details are accurate
  • Clients: Roxane Pharmaceuticals, Biogen, CorePharma, Actavis
- Production Artist
  
  Clark Printing
  
  Apr 2009 - Oct 2014 (5 years 6 months)
  
  • Typesetting, laying out and designing supermarket circulars, shelf talkers and window signs
  with stylesheets, upload files to FTP, talking to printers
- Freelance Graphic Designer
  
  NJ Top Docs
  
  Nov 2013 - Nov 2013
  
  • Created design for interior and cover for media kit for the upcoming year
- Freelance Graphic Designer
  
  Better Health Lab / Alkazone
  
  Jun 2013 - Sep 2013 (3 months)
  
  • Redesigned label and packaging for existing line of electrolyte water
- Contract Graphic Designer
  
  Reach3
  
  Jun 2010 - Mar 2012 (1 year 9 months)
  
  • Designing brochures and direct mail pieces for healthcare companies
- Freelance Graphic Designer
  
  Computer Experts
  
  Feb 2008 - Nov 2011 (3 years 9 months)
  
  • Laying out text and graphics for advertisements, displays, and business cards
- Graphic Designer - Volunteer
  
  Noahs Ark Animal Welfare Association, Inc
  
  Apr 2010 - Apr 2011 (1 year)
  
  • Designing print collateral for animal shelter on a volunteer basis
- Freelance Illustrator/Graphic Designer
  
  Elevated Consulting
  
  Apr 2010 - Jan 2011 (9 months)
  
  • Designing interior, cover and illustrations for upcoming child psychology book
- Freelance Graphic Designer
  
  AustismConversations.com
  
  Mar 2010 - Mar 2010
  
  • Designing a sell sheet based on website branding
- Freelance Graphic Designer
  
  Black Lion Energy
  
  May 2008 - Feb 2010 (1 year 9 months)
  
  • Creating label design and branding for upcoming energy drink including packaging design, business cards, presentations, vehicle wraps, displays, and product retouching
- Freelance Graphic Designer
  
  ChicagoMicro
  
  Jun 2009 - Aug 2009 (2 months)
  
  • Creating various print collateral pieces for technology business, including banners, brochures and sell sheets
- Freelance Graphic Designer
  
  Energex Systems
  
  Dec 2007 - Aug 2009 (1 year 8 months)
  
  • Designing and printing several posters for an open hour for a medical device company, creating annual report for past year as well as charts and CD labels
- Freelance Designer
  
  Recycle the City
  
  Feb 2009 - Mar 2009 (1 month)
  
  • Designing marketing materials for startup company
- Freelance Graphic Designer
  
  Cascadia Consulting Group
  
  Dec 2008 - Jan 2009 (1 month)
  
  • Recreating Powerpoint presentations from PDFs
- Freelance Graphic Designer
  
  Massivemedia
  
  2008 - 2009 (1 year)
  
  • Redesigning company branding identity, creating doorhangers, e-newsletters, and timelines
- Freelance Graphic Designer
  
  Command C
  
  Sep 2007 - Dec 2008 (1 year 3 months)
  
  • Designing advertisements for clients in various fields
- Freelance Illustrator
  
  Tortis.net
  
  Jul 2008 - Aug 2008 (1 month)
  
  • Created web banners and subway maps for major cities in Adobe Illustrator in vector format
- Production Artist
  
  GIOVATTO Advertising
  
  2005 - 2008 (3 years)
  
  Resizing, updating, and designing automotive and phone ads and web graphics for the east coast
- Freelance Graphic Designer
  
  EM Diagnostics, Inc
  
  Feb 2007 - Apr 2007 (2 months)
  
  • Created a two-sided booklet and website design promoting x-ray equipment
- Temporary Graphic/Production Assistant
  
  Clark Printing
  
  Mar 2005 - Jun 2006 (1 year 3 months)
  
  • Cleaning up and laying out images and text for yearbooks in Adobe Photoshop
- Graphic/Production Artist
  
  Monte Printing and Graphics
  
  Nov 2005 - Jan 2006 (2 months)
  
  • Creating various print items and prepping jobs for press.
  • Clients include: Cuts, Charlie Brown’s, NAACP
- Production Artist
  
  Myron Corporation
  
  Jul 2005 - Nov 2005 (4 months)
  
  • Typesetting and reproducing bitmap and vector logos for various promotional products
  • Clients included: Merrill Lynch, Embassy Suites, Motorola
- Graphic Design Intern
  
  Martin Luther King Commemorative Commission
  
  Oct 2003 - Feb 2004 (4 months)
  
  • Designed brochures and pamphlets, typed newsletters, answered phones
- Freelance Graphic Designer
  
  Aurora Technologies
  
  Nov 2003 - Dec 2003 (1 month)
  
  • Created animated CD-ROM presentations for Canon and retouched images
- Graphics Assistant
  
  All Color Graphic Systems
  
  Aug 2003 - Sep 2003 (1 month)
  
  • Matting, framing, cutting, digitally retouched images in Photoshop/Illustrator, output to large format Epson printers
Awards

B.F.A. - Illustration/Animation
Affiliations

Lesley University
Industries
Skills
Elsewhere on the Web
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On Coroflot

@free-lanceinc, member since 2008
- Followers 3

Tom Freeland

Assistant Professor - Educator, Industrial Design, Myron E. Ullman, Jr. School of Design

Assistant Professor, Graphic Design