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Lead Designer
Canada
Jun 2018 - May 2022 (3 years 11 months)
- Oversee all design projects, from conception to delivery
- Original Design pieces, including illustrations and infographics
- Review junior designers’ work to ensure high quality
- Refine images, fonts and layouts using graphic design software
- Apply typography techniques
- Generate ideas to portray concepts and advertise products/services
- Increase user-friendliness in digital products
- Maintain brand consistency throughout all our marketing projects
- Liaise with marketing and design teams to ensure deadlines are met
- Stay up-to-date with industry developments and tools
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Creative Executive
Jul 2016 - Sep 2018 (2 years 2 months)
- Study design briefs and determine requirements
- Schedule projects and define budget constraints
- Conceptualize visuals based on requirements
- Prepare rough drafts and present ideas
- Develop illustrations, logos and other designs using software or by hand
- Use the appropriate colors and layouts for each graphic
- Work with copywriters and creative director to produce the final design
- Test graphics across various media
- Amend designs after feedback
- Ensure final graphics and layouts are visually appealing and on-brand
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Creative Designer
Karachi, Pakistan
Jul 2011 - Jun 2016 (4 years 11 months)
To Generate New Ideas according to the Campaign and Design it With respect to its motive.