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MINE
As part of the Design for Social Value course and in collaboration with the Centers for Disease Control, we worked on addressing behaviors that support gender inequities in sexual health. Sexual behaviors can be inhibited by stigma and double standards, and design can be used as a tool aimed to create a positive shift in women’s sexual health.
Mine products would be packaged in a way that women would feel comfortable to have them out on their bedside table, or in their grocery bags.
Mine provides additional product pairings, such as selling condoms and tampons together, providing a combined caddy for the bathroom home and further decreasing the embarrassment of in-store purchasing.
