Salvador Velasco

Handling all and any creative needs for Epitome Texas. Including: Graphic design, apparel design. Also in charge of branding for Epitome.

• Designed on-brand visual elements to effectively convey concepts and messaging.
• Maintained consistent use of graphics in materials and other marketing outreach.
• Created materials in support of product awareness, brand identity and sales.
• Designed art and copy for print and digital catalogs.

• Collaborated with Sales Representatives to design and produce a advertisement to be used in print media as well as online for promotion of local businesses. Also generated marketing materials to assist Sales Representative in customizing specific marketing plans.
• Formatted client artwork for production, working with clients to approve designs.
• Designed and produced items for retail sales and marketing materials.

Digitally formatted novels into ebooks.

• Assisted multiple departments in order to design various high quality marketing material with a primary focus on POS. Worked closely with the POS Manager, Sales Manager, Merchandisers to develop effective and impactful design solutions to promote individual products and overall brand strategies in different markets.
• Created a wide range of POS: Price Cards, Case Cards, Cooler Stickers, Freeze Frames, Table Tents, Banners (Large Format), Cooler Wraps along with a wide variety of custom POS items.

• Collaborated with Sales Market Representatives to design and produce a variety of advertisement to be used in print media as well as online for promotion of local businesses. Also generated marketing materials to assist Sales Representative in customizing marketing plans.
• Layout/Design of multiple publications and special sections distributed with the newspaper and stand alone titles in newsprint as well as glossy finish.
• Created a wide range of web ads to be used on the website theeagle.com, Aggiesports.com, Gigem247.com as well as on Shopbrazos.com; Including simple animations in Flash.

Digitally prepared/Layed out comic books and graphic novels for viewing on multiple devices

• Created layout for academic books and provided art for cover and any illustrative art to be used in books from an assortment of topics and instruction.
• Illustrated numerous technical training manuals and book inserts.