Emma J. Sandler

Contributed to the design, development and maintenance of marketing materials to support the company's sales and marketing efforts. Projects included packaging, brochures, invitations, e- guides, large scale exhibits, gifts, literature reviews, print advertisements, etc * Evaluated online, print and other advertising opportunities as necessary * Supported the company's web and social media presence * Participated in and coordinate international and domestic industry events, and appropriate trade shows and conferences, along with special event planning - including related marketing campaigns and internal company events * Conducted research on a variety of marketing subjects, including state strategies, and market segment research (Emergency Room) * Interfaced with international markets to ensure global unity of brand vision, including the maintenance of an online library of approved marketing materials * Created, coordinated and distributed mass communications as necessary - direct mail as well as e-mail blasts and quarterly newsletters * Created a social media campaign that resulted in a measurable increase in product sales COMPUTER DESIGN SKILLS Adobe Creative Suite (Photoshop/InDesign/Illustrator), Final Cut Pro, QuarkXpress, ConstantContact, Ashlar Velum Cobalt 3D Modeling, Microsoft Office (Word/Excel/PowerPoint), SurveyMonkey, Smugmug, Flickr

JCDS, Boston's Jewish Community Day School, Watertown, Massachusetts * Responsible for the development a strategic marketing and communication plan * Produce all communication and marketing materials, including annual reports and newsletters * Develop content for the website, e-mail, and social media outreach * Manage marketing budget and editorial calendar * Design and produce materials for all fund raising events, including programs and invitations * Seek out prominent and distinctive opportunities for JCDS to garner visibility in the Jewish community and beyond * Serve as a resource on the school's messaging and design standards to ensure consistent quality and branding of communications * Serve as the main contact for ads and other communication postings with external contacts * Responsible for photography and video communication * Team leader and participant of Social Media Academy, and secured over $20k in social fundraising

Assisted the Director of Convention Center Marketing in the development and implementation of the CMC's marketing initiatives including advertising, collateral, database development, direct mail, e-marketing, social media, public relations, trade shows, events, and websites for Advantage BOSTON and 3-2-1 Connect * Helped to fulfill client requests for photos and facility information * Supported the efforts of the Citywide Room Blocks & Hotel Relations Team in maintaining current information on Boston area hotels in the marketing programs