Spike TV becomes Paramount Network
For Spike TV's rebrand to The Paramount Network a created a content series spanning social networks which trumpeted the change in a loud fashion. The Twitter content featured a disgruntled employee who took over the twitter handle divulging all of the secrets of the channel. The Twitter content went viral with pickup from most major online publications. We also gave the audience a chance to input on how to destroy the Spike TV Logo using a voting system on Facebook Live. The Facebook Live stream garnered close to 2 Million viewers.