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ASAP Rocky - Live Love ASAP

As his music began to buzz in the NYC underground ASAP Rocky asked me to help him to grow his exposure within the media and cultural landscape. I made sure his music got to the right people, publications, digital, brands and influencers. I created music listening events, garnered press coverage and brokered partnerships for release parties, digital premires and show bookings.

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Emeka Obi
Creative Strategist New York, NY