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10.Deep Commercial #1
10.Deep was having its first sample sale on the west coast, an area in which we had no physical representation. I was charged with drawing awareness to the sale for our west coast customers. That weekend i came into the office and wrote, directed and starred in a commercial for the upcoming sale with the help of a digitally savvy intern. I modeled the commercial after the Crazy Eddie electronic store commercials that were familiar to NYers in the mid 80's. I disseminated the commercial to the fashion media and aired it in our west coast retailers.
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