Erica Choi

Erica Choi is a NYC-based design director delivering for luxury fashion, beauty, and lifestyle brands in the digital space. Her expertise lies in e-commerce, interactive, social, and marketing solutions across multiple platforms for elite brands. She has had responsibilities in creating for a multitude of client-based and pitch projects from concept to production, full site redesigns, as well as executing a wide variety of designs for e-commerce needs including campaigns, emails, banners, social media, tablet, and mobile. She believes in incorporating best design, media, and technology practices to create the most engaging and rich brand experiences possible.