Edmund Wong

Key Achievements:
- Team lead for Team SM since winning the account. Team achieved collective revenue of Php 20 million within year 1.
- Successfully launched integrated campaigns under Unilever for Pond’s, Lady's Choice and Dove Deo that lead to
incremental sales and market share.
- Shortlisted in the top 10 talents in Ogilvy's Asia Pacific Young Star Award.
- Promoted to Account Director and Senior Account Manager within the organization within the span of 3 years.

Since my arrival as Account Manager, I was placed into Team Unilever where the team has successfully launched successful integrated campaigns for Pond’s and Dove Deo. Pond’s achieved it’s sales growth of +22%, the highest in the world while Dove Deo that has 8% market share has increased by 50% in one year through a simple activation campaign. With these successes, I was promoted and given a regional role on Lady’s Choice, a dressings product for Unilever, which launched two successful campaigns that lifted the market penetration that had been stagnant for a decade. In 2015, I was tasked to lead a team that manages the SM Group, after participating and winning the pitch, where the scope covers corporate branding, department stores and 4 individual merchandising units. With the industry moving towards digital and social media, I also managed social media driven accounts like East West Bank and Maxvit Multi-Vitamins.

Key Achievements:
- Offered the position of Account Executive upon graduation and promoted to Senior Account Executive within a year and a half.
- Experience in a breadth of different accounts from one of the largest Telco companies in Malaysia, Maxis to a global pharmaceutical company, GSK.

As a fresh graduate, the first account that I worked on was Maxis, a telco giant in Malaysia that honed my executional skills under fast timings. After 1 year, I was exposed to more strategic accounts like government linked rice bank, BERNAS, pharmaceutical company GSK managing Scott's and ENO as well as Malaysian Airlines. The experience here has better prepared me for a larger role.

Jasbeer, Nur& Lee (Legal Firm)

2010 - Octopus (Play) - Telegram Boy
2009 - Kaki Blue (Musical) - Shan (Lead)
2008 - Lord of the Rings - M'sian Philharmonic Choir
2005 - Malaysian Idol - Hollywood Round

Creative Arts/Performing Arts Written and published articles in the largest English daily, The Star between the year 2007-2010.