Eddie Coe

• Direct the advertising and marketing creative for all Benson properties
including but not limited to the New Orleans Pelicans and New Orleans Saints
• Develop, execute, and ensure all corporate design and brand standards through style guides, manuals, and Adobe Creative Cloud libraries.
• Create yearly branding/marketing campaigns for both NBA and NFL teams
• Lead a team of designers, providing direction and assistance as needed
• Interview, hire, supervise and mentor a chosen individual for a yearly associate program
• Design print, digital, web and environmental graphics - including arena graphics, marketing & sales collateral, billboards, logos, promotional items, magazines, yearbooks, media guides and annual reports
• Oversee and maintain the management of a vast photographic library
• Collaborate with copywriters, photographers, videographers, social media team and web designers
• Liaison between freelance photographers, designers and outside vendors

• Led a design team including copywriters, photographers and production artists
• Designed branding campaigns for new and existing clients, logos, posters and billboards

• Designed ads, marketing + sales collateral, billboards, stationery + logos
• Designed monthly magazine “The Buzz”
• Assisted with yearly branding campaign concept + design

• Designed neckties, logos, marketing collateral, sales sheets + stationery
• Created + maintained archival system for all printed material

• Created and developed print advertising and marketing materials for company sponsored events including logos, brochures, t-shirts and direct mail pieces
• Collaborated with writers and photographers to design editorial layouts for both a weekly newspaper and a monthly magazine