Dale Williamson

Responsibilities: Collaborate with business stakeholders and business analysts in analyzing requirements and assessing scope to ensure that the vision can be developed to meet TD Ameritrade’s business needs. Develop high-level concepts for features and functionality, including new product development, value-added product modules, and self-service tools designed to meet TD Ameritrade's client needs. Extend concepts through rapid creation of wireframes and low-fidelity prototypes that can be iteratively tested with users and presented to TD Ameritrade's business leads. Partner with Technology to evolve concepts and designs into functioning proofs of concept that can be further validated and tested prior to full scale development. Develop HTML prototypes of high fidelity designs to front end UI specifications. Worked with development teams to make sure that user experience meets the intended design. Create and maintain documentation (vision statements, personas, scenarios, wireframes, task flows, etc.), for business, marketing, and technology teams. Participate in usability testing to evolve concepts and designs to meet accessibility and usability industry standards. Responsible for making design decisions that impact the front-end of TD Ameritrade's client facing applications. Experience in financial industry.

Use information design principles and well-developed skills in creating and documenting all aspects of business requirements, interface design (wire framing, story boarding, rough layouts, mock-ups, interface elements and icons), functional specifications (technical writing and annotations), user needs (flow charts, scenarios and prototype testing), user testing and information architecture (site maps and navigation). Turn wireframes/prototypes into visual designs that are brand friendly and adhere to guidelines. Execute on information architecture of complex interfaces, taxonomies and metadata frameworks, and templates for content management systems. Create digital front-end layouts including wireframes, web architecture and UX/UI, according to current standards, best practices, and cross-browser compatibility.

Responsibilities: Stewardship of UI design and implementation. Develop and maintain UI standards with strong collaboration with IT resources, the Urban Science Marketing Department outside creative agencies, Marketing for brand management, creative and related purposes. Design and continuously improve a library of reusable UI components. Determine strategies for software product facelifts within subsequent product release cycles. Align UI design with architectural design & standards. Communicate & educate IT application development resources on UI standards. Work closely with the Quality Services organization to define governance over UI standards during product release cycles. Actively contribute, oversee, coordinate and approve UI within new product release cycles. Ensure compliance with brand management, global UI standards, and architectural standards through leading the UI design & review process. Perform research and acquire new knowledge and skills related to new UI constructs and usability improvements and thought leadership. Member of the Application Architecture team.

BRTRC Specialist Responsibilities: Manage the development and execution of several Department of Defense internet websites. Develop Intranet portal website strategy, execute Focus Groups and development. Develop social media strategies, execution and development of Facebook, Twitter, Flickr, YouTube, WordPress Blog, RSS feeds and Delicious. Multimedia development and video production for event kiosks, video touch screens, iPad development. Application project management, 508 compliancy and maintain site standards.

- Digital Development Team Lead Responsibilities: Lead a 10+ member technical delivery team to deliver websites, online advertising units, and other digital marketing deliverables to Intersect Digital's customers. Partner with engagement management leads to estimate, plan, execute, and monitor production activities. Act as technical liaison between Intersect and Carmichael Lynch Technical Architect and Subaru of America IT staff. Manage and execute digital and UI development of new Subaru.com website using AJAX (jQuery) and Flash in an Agile environment. Maintain code standards and code reviews of junior level developers. Oversee and execute Flash and UI development within proposed timelines.

Responsibilities: Creative development oversight of user interfaces and website functionality of an ecommerce marketing website, creative project management and design responsibility in an ASP.NET/Interwoven CMS environment, multimedia development and Flash website creative development, Flash storyboarding interactions and prototyping, Flash Kiosk and XML implementation, creative Flash multimedia design, presentation layer development using Yahoo YUI interface library, responsible for design comps and prototyping user interface for the website, responsible for the design and development associated with CSS, navigation, templates, page grids, and page element assets, Google maps and AJAX, the creation and technical aspects of sales campaigns/landing pages, functional and non-functional web site standards, web style guides and best practices.

Responsibilities: Managed the design and development of an intranet web-based application. Developed the site architecture and infrastructure, responsible for all code application development, documenting code and procedures, develop web application code specifications, responsible for web application project timing, gathering customer requirements, developed prototype designs, performed usability studies, and web site management.

Responsibilities: Provide e-Learning web application design and development support to a team of instructional technologists, develop web Learning Management Software (LMS), make e-Learning design and technology recommendations, develop code and graphics for all web-based training curriculums, develop WBT interactive exercises using advanced Java Script and Flash scripting, design mascot character creation and visual web based training (WBT) theme design, incorporate streaming video into web training materials, record and edit audio for presentation into web materials, manage multiple web projects independently and concurrently.

Responsibilities: Developed an intranet web application for diagnostic reporting and vehicle specification for Ford Motor Company. Designed and developed web application scripts, developed html prototypes, visual interfaces for multi-browser environments, web graphics and animations, navigational user interfaces and created custom applications for web sites including database connectivity. Constructed web pages/sites incorporating graphic user interface features and usability techniques. Maintained and provided ongoing designs for websites/applications. Responsible for web design timing, development of product specifications and design project management. Interacted with customers, system users and product manager to gather customer requirements and design usability strategies.

SDRC Responsibilities: Managed the design and implementation of an extranet web site involving the Automotive Solution Center Consortium involving the Ford Global Supplier Network, Toyota, GM, and Nissan. Developed the site architecture and infrastructure, managed the Ford ANX security connection, made staffing recommendations, developed the web team structure and working relationships, web application project timing, managed web relationships and supplier interactions. Gather customer requirements, interacted with potential system users, developed prototype designs, and performed usability studies, researched future web technologies, web site management, re-design of current intranet web sites and managed Global Supplier Connection web security access.