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LG Light the Night

This project was a competition by design boom and LG
Using there new oled light the brief was simple use the tech in a new way and display its benefits. For me it was simple, designing a light for a cyclists to help make them feel at ease at night. The light wraps on to any tubular structure on a bike and creates 230 degrees of light increasing the safety of the cyclists allowing traffic from any angle to see them.
This project was shortlisted by LG and is currently being toured with the rest of the shortlisted entries.

Available
Freelance, Full-time
Darren Rooney
industrial designer Sligo, Ireland