Dhiraj Dessai

InBetween Technologies, a German software company, specializes in database publishing with its modular solution, InBetween. The software automates the creation of diverse printed and digital publications for a broad customer base, including publishers, retailers, manufacturers, and service providers.

- Conducted UX research and competitive analysis to identify market gaps and inform design decisions.
- Conducted stakeholder interviews to understand requirements, user needs, and develop personas, journey maps, user flows, and wireframes.
- Designed user-centered interfaces that optimize user engagement and minimize errors.
- Developed functional prototypes and videos to communicate design concepts and gather feedback from stakeholders.
- Secured stakeholder approval and shared final design assets and guidelines with developers.
- Worked closely with developers to ensure design standards were met.
- Tested and approved final products and features and documented changes.
- Collaborated with cross-functional teams to design newsletters that communicated sprint progress and updates.
- Addressed and resolved QA team identified issues related to user experience.
- Led design efforts for 11 web and desktop applications, including new features, improvements, customer requirements, newsletters, branding collaterals, and documentation.

Hipbar Pvt. Ltd. was an Indian alcohol delivery company that operated in over 20 cities across India and offered a wide range of alcoholic beverages, including beer, wine, and spirits.
- Collaborated with stakeholders to analyze project requirements.
- Travelled to Chennai for core discussions to ensure a comprehensive understanding of project needs.
- Developed wireframes, visual assets, and high-fidelity mockups to ensure a user-centric design approach.
- Designed dashboards and apps for each entity involved in the business process, such as Brand Manager, Customer, Retailer, and Excise.
- Collaborated with the technical team to conceptualize and implement app enhancements, incorporating new features and updates.
- Developed functional prototypes for user feedback and for final approval.
- Managed the comprehensive onboarding process for new brands, overseeing aspects such as product appearance, specifications, descriptions, and details of promotional campaigns.
- Maintained manuals, presentations, and other training materials, such as training videos, user manuals, business documents, app user flows, product dashboards, manuals, and outbound communication collaterals.
- Created forms and checklists for onboarding Brand Managers, Organizations, Outlets, Delivery Boys, and KYC
- Extracted design assets and handled them to the concerned person for implementation
- Organized app assets on the server, such as product images, carousel images, and other necessary things to make them easy for new users to access and edit if needed