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Art Director
New York, NY
Nov 2011 - Present (13 years)
• Works directly with pre-press and print vendors to ensure accuracy and timelines, internal approvals, packaging proofs, and printed samples.
• Conceptualizes, develops a variety of marketing collateral (e.g logos, brochures, posters, flyers, digital ads, social media graphics, and email blasts)
• Manages seasonal assets and maintenance for the internal website (e.g. landing page layouts, homepage slide design, seo) and online collateral (e.g. emails/e-blasts, social media campaigns and banner ads)
• Serves as client liaison for all requests and inquiries relating to web marketing, product design and social media services.
• Creates and manages all client information architecture, user flows, interaction models, wireframes, prototypes and final visual web deliverables.
• Translate designs into production-ready web products using HTML/CSS/Javascript, or Wordpress (and other CMS)
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Jr. Product Designer
Oct 2009 - Nov 2011 (2 years 1 month)
• Conceptualized, develop and deliver high-quality custom digital designs, from inception to final delivery.
• Prepared press-ready files, html emails, interactive PDFs (including forms), and weboptimized files, etc.
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Graphic Designer
New York, NY
Mar 2008 - Oct 2009 (1 year 7 months)
• Prepared files for print production & communicated with outside vendors
• Conceptualized & Designed collateral for the many divisions of SBS (E.g flyers, brochures, mailers, posters, banner ads etc)