Susan Bachman
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About
So far, life has served-up some really great experiences like graduating with a Fine Arts degree from the University of Michigan, building my craft at boutique ad agencies, and even running my own design firm.
So what if I'm just a little bit obsessive about the way things look. I'm also passionate about the way things sound. If I do say so myself, I've got a knack for cutting copy down to size, saving those extra words for when the world runs out of adjectives. Of course, creative ideas don't travel in straight lines. That's why digression is good and tangents are worth the time. Happily, I use both to get the job done.
Specialty: You know what they say, one picture is worth... Whether I'm designing a branded web platform or editing a video, I love creating the visual shorthand that says so much without saying a word. -
Education
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B.F.A. Graphic DesignUniversity of Michigan1977 - 1990
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High School College PreparatoryDetroit Country Day School1973 - 1976Detroit Country Day School is a private, independent, co-educational, non-denominational, college preparatory school focused on academics, arts, athletics and superior character development.
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Experience
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Art DirectorMarkit Strategies and PR, LLC2011 - Present (13 years)Markit Strategies and PR is a full service agency of experienced PR and marketing experts who specialize in business-to-business marketing for manufacturing, technology, and professional services clients.
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Art DirectorMarket Arts CreativeMar 2007 - Oct 2012 (5 years 7 months)Market Arts Creative was an imagination organization that shared the energy of ideas, our own and those of other people too. We produced original web-TV programs and podcasts and worked with a select group of clients who believe in the power of personality to build a branded platform.
It was during this period I learned that working from a truly remote location is just like working in the next cubicle. -
Art DirectorMarket Arts Inc.Jun 1996 - Feb 2008 (11 years 8 months)Market Arts Inc. was a marketing and web development firm that specialized in stand-out-from-the crowd communications. I was the top dog designer (not to be confused with a hot dog) and directed the visual landscapes that we created on behalf of clients.
Let's see... mature design style - check! Outstanding work ethic - check! What else did I need? A writer and creative partner to connect with and form a special team. I found that in my boss. -
OwnerSusan Bachman DesignMay 1991 - May 1996 (5 years)Susan Bachman Design provided graphic design and consulting services to clients in diverse industries, from manufacturing to publications
and professional services.
Running your own business is like taking a Master's course in time management, work ethic and a roll-up-your-sleeves attitude. If I didn't have that before, I sure had it now. -
Graphic DesignerBrewer AssociatesMay 1983 - Apr 1991 (7 years 11 months)Brewer Associates is an advertising agency that works primarily with B2B clients in the manufacturing sector. This is where I developed my craft and discovered my personal viewpoint about design and how it should work in the world of real clients and unrealistic deadlines.
U of M was where I earned my degree but Brewer was where I developed my craft, learning from a fantastic group of seasoned, talented professionals. This is where I discovered my personal viewpoint about design and how it should work in the world of real clients and unrealistic deadlines.
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Skills
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Elsewhere on the Web
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On Coroflot@designqueeny, member since 2013
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