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founder / deisgner
Taipei, Taiwan
May 2017 - Present (7 years 6 months)
Lead Designer
As a solo designer and contract freelance designer, I provide design services, consulting and factory management for product & service companies worldwide - ranging from bicycle companies and OE bicycle industrial manufacturing to online marketing & media service companies.
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freelance designer (trust)
trust performance
Taipei, Taiwan
Nov 2017 - Aug 2018 (9 months)
Design direction, prototyping and development.
I worked closely as a consultant and lead packaging designer with bicycle suspension company Trust Performance USA and their production team and factories in Taiwan.
My role was to provide process & production knowledge as well as vendor support to prototype and develop packaging for “Founders Edition” flagship product & core products, accessories and aftermarket support items.
I worked closely with company President / Lead Engineer Dave Weagle in the USA and meetings & factory visits w/ the Taichung production team and vendors.
As a Technical Illustrator, I also created signature on-brand Trust Performance technical printed manual books, warranty books spot illustrations and product support materials.
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designer
armored creative deisgn
Jan 2013 - Jun 2017 (4 years 5 months)
solo design
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designer
e.thirteen components
Jan 2006 - Dec 2013 (7 years 11 months)
Design achievements.
•Established the overall product graphic logo visual hierarchy for all retail and OEM products.
•Prototyped and implemented design and finishing for all e*thirteen product covering the complete product range 2009-2013.
•Coordinated with engineering dept., design team and management for all projects.
•Established and implemented the packaging print graphics visual identity standard for the complete e*thirteen brand.
•Established and implemented the e*thirteen brand technical icon style standard and