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Marketing and Sales Manager
New York, NY
Jan 2022 - Present (2 years 10 months)
Website (Shopify, developing, updating, customizing, analytics, adding items)
Email campaigns via MailChimp (creating and management), analytics
Social Media Marketing (launching new sales channels on FB, Instagram), creating posting calendars and conceptions, launching new projects (Pinterest, Google Merchant, etc.), creating content, photoshoots
Ordering packaging materials (boxes, wrap, branded tape, etc), working with suppliers
Creating marketing materials (annual catalog, price sheets, letters, etc)
Working with wholesale accounts (Neiman Marcus, Bergdorf Goodman, Bloomingdales, Amara, and others), independent interior designers, and invoicing with Quickbooks.
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Head of marketing department
ETALON, LTD
Jun 2010 - Dec 2021 (11 years 6 months)
- Creating of the marketing strategy
- Budgeting; control over the marketing budget based on efficiency model
- Search, analyze, implement of new marketing tools
- Increase of brand’s recognition
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Advertising Manager
Sunshine LTD.
Feb 2009 - Jun 2010 (1 year 4 months)
Oversees advertising activities of a business, forms and directs advertising strategy, implements ad campaigns
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Ad Manager
Nov 2007 - Jun 2008 (7 months)
- Graphic design
- Budgeting; control over the marketing budget based on efficiency model
- Search, analyze, implement of new marketing tools