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Sr. Director, Creative
Dec 2014 - Present (9 years 11 months)
Managed and designed brand identity and visuals for portfolio of brands: Fandango, Vudu, FandangoNOW, and FanShop, including style guide creation and brand development. Provided visual strategy and implementation for incorporating acquisitions into Fandango portfolio: Movieclips, Ingresso.com, Cinepapaya, MovieTickets.com, and Flixster. Led creative services team responsible for maintaining Fandango- and Vudu-owned and -operated as well as third-party platform sites and providing content merchandising, editorial, video, and social support. Oversaw creative support for ad sales, product, marketing, merchandising, business development, and promotions / gift card teams.
• Drove visual style and curated talent for movie-centric street art video series, TAG, which included episodes for Furious 7, Jurassic World, Minions, and Star Wars.
• Pioneered original artwork program at Fandango, partnering with over 25 artists worldwide to create movie-centric fan art pieces for editorial and social.
• Partnered with Illumination Entertainment to develop the Mini Minions Movie shorts for distribution on YouTube and social.
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Director, Creative
Apr 2013 - Nov 2014 (1 year 7 months)
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Creative Director
Feb 2011 - Nov 2012 (1 year 9 months)
Directed multi‐functional team of designers developing Disney’s homepage and top-tier pages, including segments, portals, categories, and creative services support for ad sales and Disney-branded network sites. Managed ~$2 million creative budget for projects involving in‐house and contract staff and external vendors; drove milestones and accountability while overseeing up to 20 concurrent projects and consistently securing deliverables at or below budget. Led collaboration across multiple lines of business to maximize creative impact and leveraged partnerships to build stronger web presence for each brand. Hired, mentored, developed, and managed staff of art directors, senior designers, designers, and visual development artists.
• Led the development of Disney Xtreme Digital, a unique experience that allowed guests to multi-task with games, videos, and interactive content.
• Orchestrated high-profile animated takeover initiatives with Pixar, Walt Disney Pictures, Walt Disney Animation, and Walt Disney Television Animation for Wall-E, TRON: Legacy, Prep & Landing, and Kick Buttowski respectively.
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Senior Art Director
Apr 2009 - Jan 2011 (1 year 9 months)
Managed a team of designers responsible for the creative aspects and support of top-tier web pages for the Walt Disney Company, including the homepage. Worked with the Creative Director to enhance the existing team skill sets via internal programs as well as diversifying the capabilities of the team with the introduction of new disciplines.
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Art Director
2005 - 2009 (4 years)
Managed production and creative support for Disney Connection premium subscription, offering rich Disney content in safe web experience.