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Lead UX/UI Designer
Lowell, MA
Apr 2016 - Present (8 years 8 months)
Key Responsibilities
- I translate strategy, business requirements and usability best practices into high-quality, customer-centric designs that support and reinforce Kronos’s product vision, brand, and business objectives
- I work to balance user experience, business needs, technical feasibility and time-to-market to determine best product designs
- We create low and high fidelity wireframes and mockups
- Champion customer-centric, responsive/adaptive design methodologies
- Architect, Design and Support new interfaces/experiences
- We test concepts, perform task and user analysis, and assist with user acceptance testing
- Develop prototypes that succinctly illustrate hierarchy and navigation
- Strategize and drive interactive product development from site map to launch
Key Strengths
• Knowledge of holistic and human centered design methods to product and service design, from research and insight generation to concept to deliverable
• Interaction design and Information architecture principles
• Prototyping skills using of a diverse set of software such as Adobe CS, Sketch, UXPin, Gliffy as well as good experience with Google Doc & MS Office
• Entrepreneurial, experimental, self-driven, collaborative,
• Strong organizational, time management and communication skills
• Strong presentation skills
• Excellent knowledge of prototyping tools such as Sketch, UXPin, XD; Other tools such as Axure, InVision
• Strong Visual Design skills
• Experience planning and building component based design systems and design libraries
• Experience with Scrum Agile process using Confluence and JIRA tools
• Experience collaborating with front-end design process (HTML, CSS, JavaScript, React)
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UX Architect
Victory Productions
Worcester, MA
Mar 2016 - Present (8 years 9 months)
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Principal UX/UI Engineer
Westborough, MA
Nov 2013 - Apr 2016 (2 years 5 months)
Global UXD lead responsible for directing the research and design of the SimpliVity VMware web client plug-in software product. Responsibilities included defining project objectives, testing concepts, synthesizing results and designing, interactive solutions with cross-functional GUI development teams. Created SimpliVity engineering personas, UX best practices along with a centralized UX Runway Scrum methodology.
- UX and design reviews
- Cross functional team collaboration
- Created prototypes and documentation
- Created and maintained the SimpliVity Human Interface Guideline (Confluence)
- Scrum Methodology (JIRA)
- User research and various testing methods
- Designing for Localization and Accessibility
- Defined/Designed engineering personas
- UX Runway
- launched ScaleAgile model for UXD
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SENIOR USER EXPERIENCE DESIGNER
Cambridge, MA
Dec 2012 - Nov 2013 (11 months)
Provided digital healthcare solutions with innovative "gamified" products to the healthcare industry. Clients included Aetna, BlueCross BlueShield, Optum, Verizon, Humana. Participation in discovery workshops (on-site and off-site), design research, early-stage ideation, iterative interaction design and information architecture design, visual design, leading design presentations, and everything in between.
- Guide design transition into off shore dev and local implementation teams
- Journey mapping
- Agile and Lean UX methodologies (Rally)
- Software UI research and design
- Designed for accessibility compliance
- Accessibility research and testing
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Senior Interactive Designer
Staples Inc.
Framingham, MA
Dec 2006 - Dec 2012 (6 years)
Integral part of the Staples omni-channel innovation team, Velocity Lab based in Cambridge MA. Focus was on emerging interactive ecommerce channels such as mobile web, app, and responsive design. Worked with analysts and usability teams to better understand customer habits, defined .com personas.
- Tablet Web - t.staples.com
- Associate facing app - tablet
- LED display design
- Staple Center, CA
- Display media
- in-store kiosks, signage
- Created global brand mobile guidelines
- Responsive Design templates and guidelines
- Ideation
- Wireframing
- Mobile UX
- Mobile UI Design
- Branded interaction design
- Mobile Web
- m.staples.com
- Mobile App design (iOS, Android)
- staples app
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Visual Design Manager
VISUAL DESIGN MANAGER / MARKETING MANAGER Innovations Inc
Shrewsbury, MA
2005 - 2006 (1 year)
Managed all visual design tasks and managed production traffic. Supervised all job tracking, graphic production and all file backup and archiving systems. Directed all Innovations brand initiatives including marketing strategies.
- Fabric and mixed media design
- Manage Visual Design
- Developed Innovations brand
- Case Studies, Sell Sheets, Press Releases
- Client Presentation
- Trade show exhibit messaging
- Environmental graphics
- Mounted and projected graphics
- On-Screen display design
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SENIOR VISUAL & PRODUCT DESIGNER
Why Design Inc
Providence, RI
2005 - 2005
Created brand identity systems for clients in the sporting goods, consumer products, game industry. High engagement branded product packaging. Designed toy industry products. * Multi dimensional package design * Product creation * Logos and identity * Concept and pitch work * Presentation material * Product concept design
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LEAD SENIOR DESIGNER
Exsel Advertising, Inc.
Spencer, MA
2002 - 2004 (2 years)
Senior creative on advertising campaigns for clients in the consumer retail, education B2B and B2C markets. Led print advertising, brand development, trade show, product catalogs to web site design, and new media.
- Package Design
- Product design
- Direct Mail
- Campaigns
- Ad design, Billboards
- Concept and pitch work
- Presentation material
- Event design
- Catalog design & layout
- Brand and logo concept designEducation
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SENIOR INTERACTIVE MEDIA DESIGNER
CGI, Inc.
Westboro, MA
2000 - 2002 (2 years)
Developed branded interactive and presentation media for local, regional and national clients such as Cisco, Gillett, Waters Corp, EMC, Wachusett Ski & Sports Group, Staples to name a few.
• Web design
• Animated product demos
• Flash Interactive media
• Usability surveys,
• Software UI design
• Wire framing
• Prototyping
• Rich Media PowerPoint presentation design
• Illustration and iconography design
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Branded Environment Designer
SENIOR VISUAL / ENVIRONMENTAL BRAND DESIGNER Access TCA Inc
Northbridge, MA
1999 - 2000 (1 year)
Worked with exhibit designers to create experiential branded environments. From designed lighting, and signage to printed fabric we created an immersive branded experience. * Trade show exhibit design * Signage * Applied environmental graphics * Mounted and projected graphics * On-Screen display design * Fabric and mixed media design
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SENIOR VISUAL DESIGNER
BJs Wholesale Club, Inc
Westboro, MA
1994 - 1998 (4 years)
Began as an intern while in college. Part of a small creative department that grew from 4 team members to 30 plus creative team members. Responsibilities included graphic design layout of the quarterly editorial magazine BJ's Journal, art directing photo shoots on location, both product and lifestyle. Handling all talent casting and location scouting. * Visual design * Private label product brand development * Logos and identity * Concept presentation * Corp presentation material * Photography and location art direction. Promoted twice to Sr level.